Social Media Strategist - London, United Kingdom - Langland

Langland

Verified Company

London, United Kingdom

2 days ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Company Description

Who we are

Langland, a Publicis Health company, is the only health communications agency that thinks further across Clinical Trial Experience, Medical Strategy & Education, Public Relations & Policy, and Advertising, to create unique value with visionary clients.

What we believe
Health brings us together.

In the diseases we suffer, the medicines we create, and the causes we champion, health shows us our collective humanity.

When we break the barriers that divide us, when we think further, we can create healthier futures, together.

A passion for craft
Having expert thinking is only part of our story.

To ensure excellence in everything we make, we have centred our disciplines around three essential crafts:
science, strategy and creativity.

Job Description:

Working within the Langland Public Relations & Policy (PRP) team, we are looking for a Social Media Strategist to join where you will oversee social media activities with clients (x2) and provide ad-hoc consultancy to the wider PR discipline.

You will provide consultancy from a digital/social perspective during client planning and will collaborate directly with the social media manager and executives responsible for engagement, moderation, and activation.

You'll be able to:

Understand how to identify and tap social influencers
Adept in undertaking and advising on the best way to use social media to gain audience insights, both from a quantitative and qualitative perspective
Demonstrates a comprehensive and up to date understanding of the social media landscape and how this can benefit client's business
Actively seeks opportunities for growth of social media within account mix and more broadly across the agency
Translate overall brand strategies and campaigns to align with social behaviours, mindsets, channels, and technology
Demonstrates the ability to integrate emerging technologies and social media into client recommendation
Client Relations/Communications Skills_
Build and maintain relationships with assigned clients and seek opportunities to strengthen/build new relationships with the extended client team
Seek opportunities to showcase Langland work among current/prospective clients
Seek opportunities to grow current accounts and new accounts connected with that client
Demonstrate expert presentation skills
Demonstrate the ability to adapt to various client corporate cultures
Interpersonal/Leadership Skills_
Conveys credibility and maintains positive, professional image both internally and externally
Ability to lead project teams of moderate complexity; strong teamwork and collaboration skills
Comfortable working with a broad range of cross functional staff junior to senior, creatives to media, design to analytics, etc.
Ability to solve client issues, independently moderate conflicts and influence management decisions
Comfortable in conducting technical social media training for individuals of all levels across the agency and broader network, as required
Experience in healthcare communications environment preferred

Qualifications:

You'll have proven experience in a social media strategist role or similar experience
Pharmaceutical client experience is a benefit but not a must
You'll have demonstrable skills of working on a variety of global/regional/UK projects, and multiple accounts
You will have exceptionally strong verbal and written communication skills and be seen as a credible 'voice' to both clients and internal stakeholders alike
You'll understand how to develop social media strategies which includes conducting research through social listening

Additional Information

An inclusive workplace
The more diverse our team, the more imaginative, intelligent and inspirational our culture and our work will become. Here are some of the ways we help promote diversity at Publicis Health.

Recruitment

Diversity & Inclusion management
Anonymised CV submissions
Mandatory unconscious bias training
Career and school programmes to build industry access for people from mixed socioeconomic backgrounds

Culture