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CRM Executive (BB-A350C)

Found in: Talent UK

Description:
Job Description Daily Duties:* Delivery of all CRM activity for the business - including e-mail, direct mail, SMS marketing, site/mobile messaging, loyalty programme(s) and other activity streams as required* Manage the promotional calendar, ensuring that all bonus codes, promotions and campaigns are delivered* Drive forward the performance of email marketing in terms of Open Rate, Click Through Rate and ROI whilst reducing unsubscribe rates* Implement testing plans to develop rich and dynamic content, subject lines and promotional offers* Monitor customer experience across all channels and make changes where required through support teams to ensure any landing pages are improved. The Successful Applicant Skills Required:* Experienced using CRM tools such as Bronto & Magento* HTML knowledge desirable* Customer Focused / Desire to improve customer experience* Results Driven and commercially aware* Attention to detail* Analytical and strategic thinking* Markdown Language knowledge beneficial* Understanding of the Casino industry* Good IT skills including strong experience of Microsoft Office & Adobe Creative Suite, (Photoshop, Excel, Word, Outlook etc)* Experience of working with Content and/or Campaign Management Systems preferred What's on Offer On offer to the candidate;A truly rewarding role within a supportive organisation that offers development and growth;North Manchester location, with options for flexible working;A salary of between £24,500 and £28,000

calendar_today3 days ago

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info Permanent

location_on Manchester, United Kingdom

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