Paid Search Associate (BB-ABDD2)
Found in: Talent UK
Description:Job Description: We’re looking for someone passionate about Paid Search to join our growing team and continue to push the boundaries on what’s possible with the Google Ads, Microsoft Ads and Amazon platforms! Our team works across a varied portfolio of clients of all shapes, industries and sizes, and we work very closely with the major search engines to remain at the cutting edge of our field. We’re looking for people who are geeks (and proud) who want to be positive disruptors in our industry.This role is best suited to someone with circa 1+ years of hands-on Paid Search experience. It requires an understanding of general marketing principles as well as business acumen to support understanding of our clients and the digital marketing space. It supports the development and execution of strategic and tactical initiatives designed to successfully achieve our clients’ goals. The role is diverse and requires the individual to efficiently prioritise and manage multiple work streams at once, work both individually and within a team, effectively communicate, and have an ability to continuously self-educate in this dynamic digital marketing space.Life as a Paid Search Associate at MerkleUnderstand client objectives and design paid search strategy aimed at achieving themIndustry, client and competitive researchWrite ad copy and build keywords into campaign structures based on business goalsBid management, budget allocation, forecasting, performance monitoring, strategic testing and campaign expansionData manipulation and interpretation for campaign analysis, using actionable insights to improve performance through optimizationDaily engagement and collaboration with internal teams, search engine partners and client teamsComplete activities according to best practices, standard operations procedures and team member guidanceA few of the benefitsWhether it’s the joy of working with people at the top of their game or the Merkle social calendar, people love working here – and we hope you will tooCareer development through Merkle University and other tools; with access to courses, textbooks and mentorshipPrivate Medical Insurance, Company Pension, life insurance and other corporate benefitsA selection of other benefits including ability to buy additional holiday, season ticket loan and 2 volunteer days Qualifications: We anticipate the successful candidate will have circa 1+ years of experience in Paid Search at account executive or account manager level.Familiarity with Google Ads and Microsoft Ads platforms.Whilst not essential, experience using SA360, Amazon, international search engines (e.g. Baidu, Yandex, Naver) or other search management platforms is preferred.
calendar_today8 hours ago