Marketing Analyst - Durham, United Kingdom - Harnham
Description
MARKETING ANALYST
£45, ,000
DURHAM
Do you want the opportunity to help shape and grow a thriving successful brand? Be a crucial part of the team in this high growth marketing analyst position
THE COMPANY
A leading brand within manufacturing retail going through a digital transformation, after some key hires they are embedding data and using this to drive all decisions Be part of the high growth team where you wll be gifted autonomy and creativity in yourwork everyday
THE ROLE
As a Marketing Insight Analyst, you will lead on insight generation into who the customers are and how to increase retention and enhance their experience.
More specifically you will have to:
- Use SQL to conduct deep dive analytics into campaign success, customer engagement, segmentation analysis and marketing success
- Use your insights to drive better retention, engage new and exciting customers, highlight the most valuable customers and grow profits with growing brands in the industry
- Use SQL and Python in depth to explore CLV, Customer Segmentation and Segmentation Modelling
- Provide insights to senior stakeholders and clients on marketing insight and knowledge
YOUR SKILLS
- An expert in SQL
- Good knowledge of customer analytics and KPI's such as CLV, retention and loyalty
- Confident communicator, able to convey complex terms to clients and stakeholders alike
THE BENEFITS
£45, ,000 per year, remote working and high growth, the ability to manage and lead
HOW TO APPLY
Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, Google Analytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer
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