CRM Marketing Executive - Oxfordshire, United Kingdom - Niche Recruitment Ltd

Niche Recruitment Ltd
Niche Recruitment Ltd
Verified Company
Oxfordshire, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description
Do you love developing customer loyalty campaigns? If you understand what drives customer retention and are looking for a role with a forward thinking brand, this new hybrid role at Whittard of Chelsea could be ideal

  • When Walter Whittard launched his first London shop in 1886, his philosophy was simple: buy the best. It's a philosophy that's stayed closed to their hearts since then, driving their belief in quality, heritage and innovation. With business in over 35countries and an evergrowing base of loyal customers, they believe their position as a premium lifestyle brand would make Walter proud. _
  • The heart and soul of Whittard is their products. Constantly updated with exclusive blends, their pioneering collection of tea, coffee and cocoa is complemented by a wide range of brewing equipment, tableware and elegant gifts. Their stores are designedto provide an immersive and engaging environment, while their website brings the unique Whittard shopping experience online with expert tips and information on coffee roasting, tea origins and plenty more. Their community stretches across the world, and bycontinuing to develop their branded stores, their online experience and to distribute their products internationally, they are looking to grow even further, cementing their position as a global premium brand. _
A day in the life of a CRM Specialist looks like this:

You will be creating engaging and innovative customer campaigns that drive customer loyalty in a team of talented professionals with ambitious growth plans.

This role offers a real opportunity to delve deep into customer insights and shape CRM activities,taking the customer experience to higher and higher heights.


Key responsibilities include:

  • Identify audience segmentation and enhance brand loyalty and customer retention.
  • Working closely with the wider Marketing team to plan and implement data driven campaigns.
  • Manage the automation programmes, triggered campaigns, and Test & Learn strategy.
  • Produce post campaign analysis reports to measure engagement and conversion KPIs.
We would love to hear from you if you have the following:

  • 2+ years of experience, ideally gained in a multichannel FMCG, retail or B2C focussed role
  • Experience building, implementing, and improving campaigns through an ESP
  • A successful record of analysing campaigns using tools such as Google Analytics and optimising these based on your findings
  • A selfmotivated and personable character with excellent communication skills.
Niche Recruitment is proud to be working exclusively with Whittard of Chelsea to manage the recruitment of this position.
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