Marketing Manager - London, United Kingdom - Signet Resources
Description
We are working exclusivley for our client who is aglobal FX Trading Platform, whose EMS solution is sought by major global financial institutions - banks, broker dealers and hedge funds - to better-connect their FX trading desks with liquidity providers,wherever they are, through proprietary distribution connectors.
They have a team of passionate, 'get it done' visionaries who are client-focused and strategically minded with their sights set on building better trading solutions for the institutional FX trader.
We are looking for:
Requirements:
- At least 34 years of experience and a successful track record in B2B financial services marketing
- Demonstrate experience in marketing to a variety of audience by product, geography or job roles such as traders, portfolio managers, clevels from corporates, buyside or sellside
- An entrepreneurial mindset and an ability to adapt and prioritize selfsufficiently
- The ability to successfully partner with a broad range of colleagues globally from the Management team to sales/account managers and product leads
- Experience in developing effective marketing plans and coordinating execution with external agencies and vendors
- Ability to drive lead generation, explore creative ways to engage with our clients, and campaign management with mínimal guidance
- Planning and execution of modern marketing channels including: social media, content, and digital marketing (platforms, calendaring & collaboration)
- Experience in managing digital campaigns, proficient with using PPC interfaces, recommending adjustments to budget, messaging and channel strategies where appropriate, and finally, tracking metrics to determine campaign effectiveness
- Familiar with planning and executing virtual and inperson events in Asia
- Experience in creating marketing collateral, both traditional and digital
- Familiar with using content management system eg. WordPress
- Strong project management skills and attention to detail
- Ability to multitask in a timepressured environment
- Excellent written and verbal communication skills with proficiency in English and an APAC/European language is a plus
- Flexibility to Travel
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