Digital Marketer - Manchester, United Kingdom - Viral Group

Viral Group

Verified Company

Manchester, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Job Title:
Digital Marketing Manager

Location:
Remote

Explore Hidden - Ticketing Platform

As a Digital Marketing Manager, you will be responsible for planning, executing, and optimizing our digital marketing campaigns on Facebook and Instagram.

You will play a critical role in driving our online presence, brand awareness, and customer acquisition through effective ad campaigns, content analysis, and A/B testing.

This is a remote position that requires a self-motivated and results-driven individual with a passion for digital marketing and a track record of success.

Key Responsibilities:

-
Facebook and Instagram Advertising:

Create and manage compelling ad campaigns on Facebook and Instagram to drive traffic, engagement, and conversions.
Optimize ad budgets to maximize ROI and achieve key performance metrics.
Stay uptodate with the latest platform changes and industry trends to ensure effective ad placements.

-
Content Analysis:

Conduct thorough analysis of content performance across various digital channels.
Use datadriven insights to identify trends, opportunities, and areas for improvement.
Collaborate with the content team to refine and improve content strategies based on analysis.

-
A/B Testing:

Develop and execute A/B tests to optimize ad creatives, copy, and landing pages.
Continuously analyze test results and make datadriven recommendations to improve campaign performance.
Implement new ideas and strategies based on A/B test findings.

-
Reporting and Analytics:

Generate regular reports on campaign performance and provide actionable insights to the management team.
Monitor key metrics such as CTR, CPC, ROAS, and conversion rates.
Utilize tools like Google Analytics, Facebook Ads Manager, and other marketing analytics platforms.

-
Strategy and Planning:

Collaborate with the marketing team to develop and execute a comprehensive digital marketing strategy.
Identify target audiences, segments, and personas for effective ad targeting.
Stay informed about competitors and market trends to make informed strategic decisions.

Qualifications:

Bachelor's degree in Marketing, Business, or related field (or equivalent experience).
Proven experience in managing Facebook and Instagram ad campaigns with a successful track record.
Proficiency in digital marketing tools such as Facebook Ads Manager, Instagram Ads, Google Analytics, and A/B testing platforms.
Strong analytical skills and the ability to translate data into actionable insights.
Creative thinking and the ability to generate innovative marketing ideas.
Excellent communication skills, both written and verbal.
Selfmotivated, detailoriented, and able to work independently in a remote environment.
Uptodate knowledge of digital marketing trends and best practices.

If you are a motivated and results-oriented Digital Marketing Manager with a passion for driving digital marketing success, we would love to hear from you.

Join us in making a significant impact on our [industry/niche] and contribute to the growth of [Company Name].

Application Process:

Job Types:
Full-time, Part-time, Temporary contract, Fixed term contract, Freelance

Salary:
£15,425.83-£45,834.11 per year

Benefits: