Account Executive - London, United Kingdom - MSL

MSL

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Company Description
We're a values-based business built around a philosophy of DO | FEEL | THINK.

For our people, it encourages them to DO IT, to FEEL BELONGING and to THINK INDEPENDENTLY, creating a vibrant environment where our people can do the best work of their careers.

We use DO | FEEL | THINK to inspire our clients too.

We want clients to show their values to the world through the acts they create digitally and in real life, helping to generate greater emotional connection with their products and brands, and creating audience relationships built on true Belief.

How do we do it? By connecting the modern key Belief drivers of PR, Sustainability, Employer Brand, and Digital Influence - all crucial to helping businesses win in our increasingly values-based world.

It all adds up to a vision of creating a progressive and connected creative agency that helps clients find new ways to grow.

Our Commitment
Diversity and inclusion is a core part of who we are at MSL.

We're committed to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group - whatever their age, gender identity, race, sexual orientation, physical or mental ability or ethnicity.

Diversity and inclusion doesn't just fuel our creativity and innovation, it brings us closer to our people and audiences.

We will continue to strive to create a culture and environment where everyone feels empowered and more importantly comfortable enough to bring their full, authentic selves to work.

There's an influencer out there for everyone, they're just waiting to be found. Knowing different discovery techniques, channel tricks, and finding new routes to hidden niches is how we uncover them.

So, this is about finding the right influential voice, not just the most followers. Turning that discovered creator, into ground-breaking, award winning influencer marketing campaigns with some of the world's biggest brands.

Show an understanding on the different aspects of Influencer and Social Media marketing, collaboration rather than distribution? Boosting or organic? IG vs YouTube?

This is an opportunity to build and activate influencer and social strategies, helping our clients build Belief with their audience.

Key Skills & Responsibilities:

Support the team on running resultsdriven, strategic and robust campaigns that have maximum cutthrough across all areas (driving reach, strengthening brand image & positioning).
Lead and manage the development and executions of influencer activities for Global and Local clients
Develop and present recommendations, evaluations, POVs and analyses to clients.
Manage client relationships, hosting regular client meetings.
Leading on client needs including toolkit development, influencer lists, influencer approvals, events etc.
Identify and build strong relationships with influencers in line with client asks across all social platforms.
Perform and manage negotiations of commercially viable deals inline with budget and client needs.
Negotiate deals and manage ROI on influencer collaborations.
Develop and sustain strong relationships with influencers and agents.
Build trustworthy relationships with internal business teams, agency partners, and finance team.
Bring innovative and new ideas to the table regarding events, mailings and activations.

Qualifications

Knowledge of influencer management platforms as well as social listening and wider insights tools.
A foundation in negotiation and managing influencer marketing campaigns.
Strong relationship building.
A Social Media Addict and across trends by nature.
Knowledge of Office Suite of products and building presentations.
Can work in tandem with PR/Creative teams to run 360 campaigns.
A knack for telling compelling and persuasive stories, propositions, or strategy.

Nice to have:

Direct relationships with influencers and agents.
Keynote proficiency and presentation skills.

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

**_ #LI-Hybrid_