Av Account Executive - Edinburgh, United Kingdom - EssenceMediacom

Tom O´Connor

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Tom O´Connor

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Description
AV Account Executive

***
Overview of role
***EssenceMediacom handles the media planning and buying for some of the world's smartest advertisers. Supported by keen consumer insight, analysis and experience, we are part of the largest media planning and buying network in the world.


We are the only agency to simultaneously hold the title of Agency Network of the Year across all 5 of the industry's biggest awards, whilst recently being named Campaign's Media Agency of the Decade.


We are looking for a bright, diligent, and enthusiastic individual who we can train up to be a competent AV Account Executive.


You will be responsible for a range of tasks within the AV department, largely centred around administering and buying of TV, VOD and cinema.

A gradual understanding of the AV tools necessary for the job - TechEdge, BARB, MediaOcean, MScreen, OneAV Planner etc will be gained via on-the-job training along with more structured training sessions.


Reporting of the role


Reporting into the AV Account Manager, The AV Account Executive role is to support the more senior members of the AV team in the day-to-day running of client campaigns.

An eagerness to learn and understand the principles of the AV market is imperative, this includes TV, BVOD, cinema.


3 best things about the job

  • EssenceMediacom's strength has always been our people. This team really reflects that. We're a tight team working to deliver great dataled work to our clients.
  • A widely varied client base makes for a great place to grow your career as it gives everyone in the team a real breadth of experience.
  • An extremely supportive and encouraging leadership team that puts their team's development first.

Measures of success

In three months, you would have:

  • A good understanding of EssenceMediacom's planning and buying tools and data points and be able use them effectively and buy campaigns successfully

In six months, you would have:

  • Developed strong AV buying skills and begin to understand the principles of planning

In 12 months, you would have:

  • Responsibility and autonomy to deliver great campaigns from start to finish with mínimal involvement from your manager or AD.
  • Developed strong client relationships and attend external meetings without more senior AV presence
  • Have a good understanding of other media and the role of AV in the connected system

Responsibilities of the role

  • Accurate Campaign set up and activation
  • Preparation and sending out of weekly TV spot times to clients
  • Ensure best practice buying approach across all the Accounts you work on, utilising the One AV approach. Being on top of buying admin is imperative i.e., ensure accuracy of numbers and reporting by ensuring reconciliations are agreed and up to date and the central rec tracker is accurate
  • Support on response to briefs from the Client teams.
  • Input on competitive analysis reports for clients
  • Input into client PCA's and reports for the clients you work on
  • Ensure all financial procedures are adhered to, and your accounts are SOx compliant
  • Generally, support your manager in any ad hoc requests that come into the department.

What you will need

  • Strong communication skills listening, written, verbal
  • Detail orientated with strong analytical skills
  • Highly numerate
  • Excellent organisation and problem solving
  • Effective time management skills with the ability to multitask
  • Ability to work under pressure and within deadlines
  • Demonstrable interest in your clients' businesses and their respective market
  • Excellent interpersonal skills, both with colleagues and partners
  • A proactive willingness to learn and develop professionally
  • Proficient use of PowerPoint and excel is preferable

Expected Behaviours

  • Promote the positive working culture of EssenceMediaCom
  • Enthusiasm and passion about what we do.
  • Gain the trust and confidence of your manager.
  • Develop and maintain strong relationships with contractors on a daytoday level
  • Show a genuine enthusiasm to learn the skills needed to be an AV Planner Buyer
  • Be a team player and collaborate with wider AV team
  • Proactive approach to wider learning within the industry
  • Manage your own workload effectively, with support from your Manager, escalate issues to them when necessary.

About

Essence

Media

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om


We are a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture.

Our daring global network of 10,000 influencers help our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth.

EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients' businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.

EssenceMediacom understands that our people are tasked with big goals: buil

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