Digital Marketer - London, United Kingdom - Adam Bernard Solicitors
Description
Responsibilities:
- Plan, execute, and optimize PPC campaigns across multiple platforms, including Google Ads, Bing Ads, and social media advertising platforms (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.)
- Conduct keyword research and develop ad copy that aligns with campaign objectives and target audience.
- Track and report on campaign performance, providing regular updates to the marketing team and stakeholders.
- Manage and grow our social media accounts (Facebook, Instagram, LinkedIn, Twitter, etc.) by developing and executing social media strategies that align with our brand and business objectives.
- Create and curate engaging content (text, image, video) that resonates with our target audience.
- Monitor and respond to social media mentions, comments, and messages in a timely and professional manner.
- Collaborate with internal teams to ensure social media activities are aligned with our overall marketing and brand strategies.
General Digital Marketing:
- Collaborate with the marketing team to develop and execute digital marketing strategies that drive website traffic, lead generation, and customer acquisition.
- Conduct market research and stay up to date with the latest digital marketing trends and best practices.
- Track and report on website traffic, conversion rates, and other key performance indicators (KPIs)
Qualifications:
- Bachelor's degree in marketing, communications, or a related field
- Proven experience in developing and executing successful PPC campaigns across multiple platforms.
- Strong understanding of social media platforms and best practices for social media management
- Excellent communication and collaboration skills
- Ability to analyse data and report on campaign performance.
Job Type:
Part-time
Ability to commute/relocate:
- London, E6 1PW: reliably commute or plan to relocate before starting work (required)
Experience:
- PPC: 1 year (required)
- Google AdWords: 1 year (required)
- Social media management: 1 year (preferred)
Work Location:
In person
Reference ID:
DM001
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