CRM Executive - Brentford, United Kingdom - Cineworld Group Plc

Tom O´Connor

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Description

CRM Executive - Brentford:

Location

Brentford


Business Area:
Office & Field Based


Job type:
Full Time Contract


Contact name:
Kate Baker


Job ref:
054356


Published:
about 3 hours ago


DEPARTMENT
Digital Experience


RESPONSIBLE TO
CRM Manager


JOB PURPOSE
Build and implement e-communications aimed at improving existing customer engagement, retention and lifetime value.


KEY RESPONSIBILITIES

  • Working with the Commercial, Marketing, Film and Retail Teams on adhoc campaigns and marketing automations for specific customer segments and business objectives
  • Analysing customer segments and the business impact of executed ecomms
  • Ensure integrity of client & customer data is upheld and adheres to privacy laws & best practice codes of conduct
  • Support departmental projects as required

ESSENTIAL ATTRIBUTES & EXPERIENCE
Knowledge & Experience

  • Analytical in approach with the ability to report on results in a clear and concise way
  • Creative in the ability to understand what creative works well as well as the ability to problemsolve
  • Understanding of digital media communications
  • Strong attention to detail

Behaviours

Working together

  • Excellent interpersonal skills, as well as excellent communication skills, verbal and written
  • Hands on approach and willing to pitch in when needed
  • Team player who is willing to collaborate

Thinking it through

  • A love of film and the cinema industry
  • Enthusiastic and well organised selfstarter, with strong attention to detail
  • Flexible in approach and keen to learn and grow in the role

Being action focused

  • A selfstarter with ability to prioritise own workload.
  • Excellent problemsolving skills
  • Ability to work in a fastpaced environment, working to tight deadlines and willingness to go beyond the call of duty

Making an impact

  • A fluent English speaker
  • Strong stakeholder engagement skills
  • Highly resultsdriven and commercially aware to ensure all activity can be measured for its ROI
  • Enthusiastic and confident with a high degree of professional integrity

LEVEL AND RANGE OF CONTACTS

Internal:

Digital Experience, Marketing, B2B, IT, Commercial, Film, Retail, Customer Services department


External:

External agencies, External suppliers, Film Industry, 3rd parties

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