Marketing Executive - Exeter, United Kingdom - Unity Five Ltd

Unity Five Ltd

Verified Company

Exeter, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Join Our High Growth SaaS Company as a Marketing Executive.
This is an exciting opportunity to join a fast-paced and innovative company in the SaaS industry. If you are passionate about marketing and eager to contribute to our continued success, we want to hear from you

Role Overview:

Reporting to the Director of Marketing, the Senior Marketing Executive - Demand Generation will work to drive lead generation and growth marketing activities to support Unity5's strategic objectives.

The role will play a pivotal part in designing and implementing strategies to generate and nurture leads, contributing to Unity5's overall marketing plan.

Accountabilities, responsibilities & main duties:

Demand Generation:

Work with the Marketing Director to develop and execute demand generation strategies to identify and engage prospects and clients at various stages of the marketing funnel.
Collaborate closely with the sales team to identify opportunities for new client acquisition and optimise the leadtocustomer conversion process.
Plan, implement, and manage growth marketing campaigns across multiple channels, including Digital, Social, Advertising, Direct, Events, Sponsorships, and Content Marketing.
Measure and report on campaign performance, including key performance indicators (KPIs) such as leads, conversion rates, website traffic, and social media engagement.
Ensure efficient budget allocation for demand generation campaigns and monitor profitability dynamics.
Plan and execute ABM strategies to target specific accounts, including a mix of tools and tactics.

Marketing Technology and Data:

Evaluate and implement technology solutions to enhance marketing and sales revenue operations, managing technical aspects of the marketing tech stack.
Optimise crossfunctional team alignment to improve workflows and information management, particularly between the Customer Success and Sales teams.
Maintain CRM data quality and ensure compliance with data protection regulations.

Requirements:

A strong interest in marketing
Bachelor's degree in marketing, communications, or a related field (or equivalent work experience).
Excellent communication skills, both written and verbal.
Experience with social media platforms and basic graphic design tools is advantageous.
Basic knowledge of website content management systems (e.g., WordPress) is a plus.
Highly organised and detailoriented, with the ability to multitask and meet deadlines.
Enthusiastic, selfmotivated, and willing to learn and adapt in a fastpaced environment.
Team player with a proactive and collaborative mindset.

The role is being offered on a hybrid basis (3 days a week in our Winslade Park office).

Job Types:
Full-time, Permanent

Salary:
From £30,000.00 per year

Benefits: