Digital Marketing and Social Media Apprenticeship - Market Deeping, United Kingdom - Intequal

Intequal
Intequal
Verified Company
Market Deeping, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

About the employer:


Brief overview of the role:


Responsible for looking after general marketing & administration duties including but not limited to; Social media advertising, Designing & sending mailshots Website management, Competitor research, Handling inbound customer queries, Attending exhibitions where required.


Working week:

Monday to Friday


Positions available:

1


Vacancy description:


A new & exciting role for an Internal Marketing & Administration apprentice has opened up at A S Controls Ltd, one the UK's leading suppliers to the Engineering industry.


Based out of our Market Deeping office, this is a varied role which provides an opportunity to learn & develop digital marketing skills, whilst getting a hands-on role in the day to day running of a thriving & innovative business.


The duties of this role are but not limited to; Social media advertising, Designing & sending mailshots, Website management, Competitor research, Handling inbound customer queries, Attending exhibitions where required, Assisting with order despatch, Getting feedback on customer quotes, Ensuring data on our internal CRM system is up to date & Providing customers with updates on existing orders.


This is a key role in our expanding business which if successfully carried out, could become a permanent full-time role in the future, with opportunity for progression.


Requirements and prospects

Qualifications Required:

GCSE Grades A-C in Maths, English & IT are desirable but not essential.


Desired skills:


Competent with Social Media platforms including LinkedIn, Facebook & Twitter, Confident telephone manner, Time Keeping essential, Computer literate, Good reading & writing skills.


Personal Qualities:

Ambitious, enjoys working as part of a team, Driven


Training to be provided:


CORE MODULES
Marketing Principles

Develop an understanding of the range of digital marketing principles, strategies and techniques.


Key Topics:

  • Customer engagement and market segmentation
  • Customer lifecycle
  • Digital and Social Media Strategies
  • Exploiting realtime information
  • Digital marketing campaigns
Digital Marketing Business Principles


Key Topics:

  • Security levels necessary to protect data
  • Digital etiquette
  • Customer Relationship Management systems
  • Understand the differences between all the major digital and social media platforms
  • Plan digital content based on audience needs
  • How a digital marketing team works in a business environment
Principles of Coding

Develop knowledge in the range of concepts, approaches, software languages and techniques that are applicable to Principles of Coding.


Key Topics:

  • Compatibility of code on different platforms
  • Components involved in web development
  • Hosting and serving
  • Search Engines
  • How local (cookies) or session data storage is utilised
Google Analytics IQ

Develop knowledge to be proficient in Google Analytics and be effective at leveraging Google Analytics within their organisations.


Key Topics:

  • Layout, reporting, campaign and conversion tracking
  • Data collection, setup and configuration
  • Analysis tools and techniques
  • Advanced marketing tool

Future Prospects:


Potential to become a full-time permanent position which can develop into a number of different roles across the company as we continue to grow.

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