Network Performance Lead - Crawley, United Kingdom - EVC
Description
EVC is a rapidly growing EV Infrastructure business where our mission is toMake the EV Switch Simple.
We are driven by our mission and operate by our core values focusing on
:
People, Enabling Change, Simplicity and
Resilience.
Job Summary
We are on the hunt for a creative and passionate team player to join our hustling bustling marketing team.
In this role you will be a key driver, working part of a small cross functional team focusing on client site utilization.
Working closely with Tech, Operations & Marketing you will focus on ensuring that EV drivers are fully aware of our charging points deployed at new and existing sites across the UK.
Duties and responsibilities
- Develop and execute strategic marketing plans to increase utilization rates at EV charging sites, leveraging datadriven insights and market trends.
- Collaborate with crossfunctional teams including product management, sales, and operations to align marketing initiatives with business objectives e.g charging promotions, site launches, client partnership offerings and more
- Implement targeted marketing campaigns to drive customer acquisition and retention, focusing on both B2B and B2C segments.
- Analyze performance metrics and KPIs to continuously optimize marketing strategies and tactics for maximum impact.
- Stay abreast of industry developments and competitor activities to identify opportunities for differentiation and innovation in utilization marketing efforts.
Skills/ Experience
- Excellent communication and collaboration skills to effectively work with crossfunctional teams and external partners.
- Experience in developing and executing marketing campaigns, with a proven track record of driving measurable results.
- Knowledge of the electric vehicle industry and understanding of market trends and customer behavior is a desired skill but not essential. A passion of the EV market is a must
Diversity matters
At EVC, we value diversity and encourage individuals to apply, even if your experience doesn't align perfectly with the requirements.
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