Marketing Executive - Stoke-on-Trent, United Kingdom - The Recruitment Link Ltd
Description
Our client is currently experiencing a prolonged period of extensive growth due to high demand in the market.They are currently seeking to appoint a
Marketing Executive to work in their busy Stoke on Trent plant.
The site is a modern, state of the art facility, offering a clean and pleasant environment where the wellbeing of the employees is paramount.
The main purpose of the role is developing a trade marketing plan and marketing programs for their brands line with the sales focus and international marketing communication strategy.
Responsibilities:
- Promote brand image across various segments & products in line with branding strategy.
- Followup with the B2B construction market
- Prioritize on the sales support activities together with the commercial director
- Work closely together with Sales, Technical management, Product Managers and Customers
- Creating & coordinating marketing tools and content
- Collaborate with the sales team in order to define sales supporting communication activities
- Manage the content platforms (social media, newsletters, customer trainings)
- Building a network with national organizations and press contacts
- Dealing with external agencies as appropriate
- Organizing and attending trade shows and events towards different target groups
- Follow up of the collected leads
Skills:
Education & General experience:
- A degree in Marketing or relevant degree to communication, PR or business
- Experience in B2B marketing
- Comfortable working under pressure to multiple or tight deadlines
- Strong commercial outlook and an ability to drive revenue growth through marketing.
- Excellent interpersonal skills and are able to work within a diverse team
- Competent across all Microsoft Office packages
- Able to travel to industry events, training, and meetings, as required.
An attractive salary with benefits is on offer, negotiable dependent upon experience.
Hours of Work:
9am - 5pm Mon-Fri - office based
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