Media Planning Lead/ Client Lead - London, United Kingdom - EssenceMediaCom

EssenceMediaCom
EssenceMediaCom
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Position/Title:
Media Planning Lead/ Client Lead


EssenceMediacom


EssenceMediacom fuses Essence's performance, data, analytics and creative technology DNA with MediaCom's scaled multichannel audience planning and strategic media expertise.


EssenceMediacomX
EssenceMediacomX sits within the legacy Essence building on Oxford Street.

We still have all our wonderful essentials looking after our amazing clients Our clients include many exciting brands such as Google, ITV, Airbnb, BT/EE, NBCUniversal and L'Oréal to name a few.


Practice Summary:

Media Planning are experts on the paid media landscape and how consumers interact with it.

We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocations, in flight cross-channel optimisation and reporting, and post-campaign analysis.

We are our clients' key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.


Position Summary:

Media Planning Leads have a leadership position within the Media Planning practice. Their role is to lead teams of media planners, energising and inspiring them to deliver innovation and great thinking. They are a unifying force within multi-practice client teams, collaborating closely with Client Services and Activation leads to collectively steer the team to excellence in all areas of external and internal responsibility

Media Planning Leads build and maintain close client relationships and are the figurehead for media planning to their clients.

They are responsible for upholding and continuously improving the quality and clarity of all media planning deliverables for their client, using exceptional internal and external relationships to identify and implement new opportunities to do so.


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