Field Channel Marketing Professional - London, United Kingdom - BT

BT
BT
Verified Company
London, United Kingdom

3 weeks ago

Tom O´Connor

Posted by:

Tom O´Connor

beBee Recruiter
Description
Field channel marketing professional


Job Req ID:22945
Posting Date:12 Sep 2023
Function:Product & Propositions
Location:1 Braham Street, London, United Kingdom
Salary:Competitive + Excellent Benefits
Job Req ID:22945
Posting Date: 26/9/2023
Function:Product
Location:London, Birmingham, Manchester or Bristol
Salary: Competitive
Why this job matters

  • As the Field Channel Marketing Professional you will use process implementation and research capabilities that support BT Group's marketing strategy, delivering intelligence, innovative research and segmentation as well as best in practice marketing tools, processes and technologies. You will be working on a segmentspecific activities, understanding our sales enablement requirements and developing content that will help drive brilliant results. In this role you will collaborate closely with crossfunctional teams, including Portfolio and Partner, Commercial, Sales and other marketing specialists to create compelling channel marketing activities. This will include communications, events and initiatives that drive results and upsell our portfolio to help improve ROI.

What you'll be doing

  • Work with Commercial and Propositions to define and deliver the Field Channel marketing plans. The delivery of channel marketing activities will be part of this, improving Field customer growth by creating customer meetings, partner days, events and campaign toolkits. Other channel marketing activities you will do include supporting new proposition launches and promotions, and helping the Field Sales team create and close sales opportunities.
  • Develop and deliver content for channel marketing campaigns, working crossfunctionally with wider marketing teams to deliver the channel marketing plan. Use KPIs to optimise activity.
  • Manage the Field Sales toolkit requests working closely with the Partnerships and Portfolio team.
  • Daytoday management of the sales portal for the Field Sales team, working with Commercial and Propositions to ensure content is relevant and engaging.
  • Brief agencies and inhouse teams for the creation of content, as well as pipeline tracking and won revenue tracing programmes.

The skills you'll need

  • Organisation and planning skills
  • Stakeholder management
  • Ability to work under pressure and to deadlines.
  • Strategic thinking analyse market trends, audience needs, and competitor landscape, to develop effective customer engagement strategies.
  • Customer centric thinking understanding their pain points to tailor marketing messages.

What we expect to see on your CV

  • Previous experience in a B2B role, preferably within a marketing team.
  • Experience in customer centric product content creation.
  • Have worked with a high performing sales team, either supporting or partnering.
  • Demonstrable commercial expertise encompassing the marketing lifecycle management.
  • Ability to manage and influence internal and external stakeholders.

Benefits

  • 10% on target bonus
  • 25 days annual leave + bank holidays (can buy extra).
  • Pension scheme (5% from you, 10% from BT)
  • Opportunity to purchase discounted BT shares.
  • Private healthcare and dental insurance. Health screening, healthcare cash plans, access to counselling and physiotherapy.
  • Season ticket loan, discounted Virgin experience days, financial education programmes.
  • Discounted BT & EE products.
  • Access to 100s retail discounts ranging from groceries, travel, fashion, entertainment and more.

About Us

  • With over 175 years of heritage, BT is now the flagship business brand of BT Group. We've brought together our best people and capabilities into a B2B powerhouse serving 1.2 million business customers internationally.
  • We're a global leader for secure connectivity and collaboration platforms for businesses of all shapes and sizes, from big household names and government departments, right through to sole traders and new startups. But it's not just the technology that matters, it's what it can do to help them build stronger, smarter, more secure businesses.
  • We value diversity and inclusion and believe in making a positive impact. We connect for good by championing digital inclusion and equipping people, businesses, and communities with digital skills to thrive.
  • As a member of our team, you will be part of an organisation that celebrates difference, fosters innovation and provides you with opportunities to be your best. With millions of businesses relying on us daily, joining BT means you can be part of a diverse and multiskilled team that makes a significant impact to society.

A FEW POINTS TO NOTE:


  • Although these roles are listed as fulltime, if you're a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.**DON'T MEET EVERY SINGLE REQUIREMENT?
More jobs from BT
See all jobs of BT