Marketing and Communications Officer - Carlisle, United Kingdom - Clark Door
3 weeks ago
Description
As a growing organisation, we have an exciting opportunity for aMarketing and Communications Officer.
Overall Job Purpose
To develop and eventually manage marketing, communications and public relations campaigns across the business to effectively promote Clark Door's products and services.
Key Objectives
- Develop and deliver an external marketing communications strategy and internal communications strategy.
- Produce copy for marketing and communications materials including brochures, newsletters, press releases, presentations and digital media etc.
- Coordinate an informative quarterly internal newsletter, delivering key messages across the team.
- Research and produce captivating digital content e.g., social media posts, effectively monitoring impact and engagement.
- Ensure the company websites are kept uptodate with latest products and services, news, recruitment vacancies etc. ensuring content is visually engaging.
- Produce high quality press releases to be distributed to both UK and international media and develop positive relationships with key media contacts.
- Support the Sales team with specific marketing requirements, providing tailored sales aids to suit varied target audiences e.g., US, European, Middle East customers etc.
- Coordinate company events (staff / charity events) and support UK and international events and exhibitions.
- Ensure consistency is applied across the business with regards to the Clark Door brand.
- Keep records and regularly analyse data to help evaluate the effectiveness of the company's marketing and communications strategy, providing reports on activity such as social media campaigns, SEO and AdWords data and PR coverage, as required.
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