Senior Brand Strategist - Bournemouth - beBeeMarketingManager

    beBeeMarketingManager
    beBeeMarketingManager Bournemouth

    6 days ago

    Job title: Marketing Manager

    Description

    About This Role

    The Marketing Manager is a strategic and hands-on role, accountable for developing and executing integrated marketing plans that support B2B sales of funded and privately funded education provision.

    This position requires a proven track record of leading and managing marketing teams, as well as experience in data-driven approaches to analysing performance and ROI.

    As the senior marketing lead, you will build strong working relationships across business development, recruitment, operations, and curriculum teams to deliver comprehensive marketing strategies aligned with commercial objectives.



    Main Responsibilities



    • Develop targeted employer-focused (B2B) marketing campaigns to support apprenticeships, skills bootcamps, study programmes, and privately funded provision;

    • Work closely with the Business Development team to align marketing activity with priority sectors, geographies, focus on creating engaging content for our website; The ability to work collaboratively across departments while demonstrating adaptability in fast-paced environments would be beneficial.

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