Digital Marketing Lead - Market Harborough, United Kingdom - Deichmann

Deichmann

Verified Company

Market Harborough, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Job reference:

UK
Full time/Part time:
Full time contracts available
Location:
LE16 9HW
Start date:
Immediate
Purpose:
Deichmann UK, are looking to appoint a commercially minded and creative Digital Marketing Lead based at our Head Office in Market Harborough.
Reporting to our Head of Marketing, you will be responsible for leading on all digital marketing requirements for the marketing department, whilst ensuring the overall adopted marketing strategy is implemented.
The role offers a competitive salary, up to £30,000 £38,000 dependant on experience.
This is an exciting opportunity for a creative and passionate Digital Marketing professional looking for new challenges in an office based role, currently working 4 days in our Head Office and 1 day remotely.
Key activities:

Leading all areas of digital band marketing, including but not limited to Display, YouTube, Paid Social, and Influencer Outreach, with the objective of driving Deichmann's brand awareness

Coordinate content planning for all owned & paid channels, including but not limited to Display, Social Media & Influencer
Launching ad campaigns on relevant channels for all campaigns and promotions
Ongoing performance optimisation of all campaigns and promotions by interpreting KPIs and metrics
Performance reporting for internal and external use
Lead the communication with external agencies and third parties to brief, prepare and wrap up campaigns and promotions
Regular competitor analysis to keep uptodate with the market
Internal alignment with relevant departments i.e. Marketing, Buying, eCommerce to ensure a consistent look and feel as well as tone of voice across all channels
Responsible for supervising a team of two
Personal characteristics:

5 years' experience working in a similar role, either in an agency setting or in-house