Channel Marketing Executive New - Bristol, United Kingdom - MarkJames Search
Description
Channel Marketing Executive
Job description
Responsibilities:
- Designing, planning, managing, and optimising integrated demand generation and digital campaigns across multiple channels to generate inbound leads web traffic.
- Monitoring and reporting campaign performance with granular tracking across relevant KPIs, including but not limited to impressions, clicks, web visitors, video views, collateral downloads, leads, initial sales conversations, and revenue
- Creating impactful nurture programs to improve conversion rates from leads to opportunities
- Working closely with Sales teams for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales
- Get involved in marketing vendor selection and contracts as needed
Essential Requirements
- 3+ years of B2B demand generation experience in SaaS
- Strong reporting capabilities with the ability to track campaign performance and associated spend down to the most granular details while providing reporting to senior management
- A digital marketing portfolio of produced marketing work
Even better if you have
- Website content management system (CMS) and analytics
- Adobe Indesign + Creative Cloud (desirable)
- Managing LinkedIn campaigns and analytics
This is a Full time, Permanent, Remote role but there will be travel to the Bristol office as required.
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