Head of Marketing - Walsall, United Kingdom - Versorecruitment

Versorecruitment

Verified Company

Walsall, United Kingdom

4 days ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Strong B2B marketing skills

Experience of electronic product marketing

Are you looking for a Head of Marketing - Electronic products opportunity in Walsall, West Midlands?

An exciting opportunity exists to join a small but rapidly expanding electronic oem business.

You will join as Head of Marketing and will initially be the only person in Marketing, you will have a budget and will use freelancers and agencies as and when needed.

You will have the opportunity to grow the marketing team and build a team around you.

You MUST have previous experience of marketing electronic products. So, you'll need experience working for a business that design and manufacture electronic products, ideally Industrial products.

Head of Marketing - Electronic products role and responsibilities will include:

Generate and lead marketing campaigns to promote the companies products and technology and its synergies across multiple markets.
Identify market trends to support and guide sales activities.
Identify target prospect companies within market sectors.
Competitor analysis
Increase brand value and awareness across relevant platforms, internal and external (conferences, websites, blogs, social media, etc).
Harmonise sales and marketing materials, covering our capabilities, case studies, etc.
Manage all PR activities.
Manage use of marketing tools (SEO, analytics, etc)
Identify and manage external marketing support as needed.

Head of Marketing - Electronic products role requirements:
You will have experience as a Head of Marketing or similar role.

You will have experience working for an electronic OEM business.

You'll have strong B2B marketing skills/experience and excellent communication skills.

This is a fantastic opportunity to join an exciting business with very ambitious expansion plans in a high-growth industry.