Senior CRM Executive - Chester, United Kingdom - Travel Trade Recruitment

Tom O´Connor

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Tom O´Connor

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Description

This is a new fresh and fulfilling role with flexible hybrid options, based in Chester, with a competitive salary of up to £35k DOE.


WHAT YOU'LL BE DOING:


  • Working with the Head Of Marketing to understand our customer segments, journeys and insight to build on a CRM strategy and improve customer retention.
  • Championing the customer; utilising data, profiling and segmentation and other research methodologies to ensure deep understanding of our customers.
  • Collaborate effectively with our Data and Insight Analyst, to ensure deep understanding of our customer segments, at each stage of their journey with us
  • Deliver flawless campaign execution by working to agreed processes and SLAs

WHAT YOU WILL HAVE:


  • Minimum 5 experience in CRM marketing (desirable)
  • Strong understanding of key marketing principles: consumer needs and journey, user experience, target audience, etc. tools.
  • Experience with A/B testing
  • Strong project management skills

INTERESTED?
Please follow the instructions to apply, attaching your CV. For further enquiries, please contact Hollie on

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