Head of Marketing, Emea - Lincoln, United Kingdom - Codal
Description
At Codal, you'll collaborate with some of the most innovative organisations in the world and work on cutting-edge technologies that push the boundaries of design and software development.
You'll also be part of a community that promotes long-term success, not just for our clients, but for each other.
We'll help you develop a professional roadmap that takes your career to new heights.Who you'll be working with
Working with a variety of internal and external stakeholders including:
Head of Sales, Director of Strategy, Marketing team
Client Stakeholders and Executives
External stakeholders, vendors and partners
Job Summary
Key Responsibilities
- Create, maintain, and conduct analytics reports and KPI dashboards across multiple platforms and extract key insights for future campaign development and gotomarket strategies, complete with formal proposals and recommendations on tactics
- Support SEO/PPC needs from a marketing perspective and report on findings to the Marketing Director
- Support with partner comarketing initiatives
- Work the content and digital marketing team to create UK specific content (blog post ,newsletters, eBooks, white papers, 1pagers. infographics)
- Work with the US digital marketing lead to fully manage the social media strategy for the UK market
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified inbound leads
Requirements:
-
3-5 years of experience
- A 'cando' personality who can work collaboratively with a diverse range of people including stakeholders and colleagues
- A critical eye for quality assurance and proofing of marketing and sales assets
- Proven success in developing marketing plans and campaigns
- Excellent written and verbal communication skills
- Strong project management, multitasking, and decisionmaking skills
- Metricsdriven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools (Hubspot, Zoominfo)
- Experience developing proposals, pitch decks, presentations using G Suite
- Familiarity with tracking budget and event planning
- Comfortable attending client facing event
- Must have: Experience in design, agency work, consulting.
- We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace._