Project Coordinator- Multi Channel Marketing - London, United Kingdom - Burberry

Burberry
Burberry
Verified Company
London, United Kingdom

2 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do.

As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.


JOB PURPOSE:

This new role will support the new always-on test & learn program for all Performance Media globally.

Working alongside the channel leads & project manager the aim is to improve our media efficiencies considerably through rigorous testing and applied learning.


RESPONSIBILITIES:


  • Key stakeholder of all Performance Media pilot projects across Paid Search, Paid Social, Affiliates, Organic Search and Programmatic
  • Work with the channel leads and regional teams to implement the quarterly pilot program
  • Liaise with Product Marketing, Design, Analytics, eCommerce, Platforms and Media Insights to define and execute all digital channel pilot testing
  • Support thee Project Manager in evaluating pilot performance amongst working groups, helping the channel leads to implement any learnings into BAU
  • Work with our agency partners on reporting, budget processes, optimisation, and testing
  • Establish and grow relationships with internal and external partners

PERSONAL PROFILE:


  • Previous experience working in a Project Management role
  • Knowledge of Performance Media
  • Must be resourceful and highly organised with an ability to learn and work independently
  • Excellent communication, writing and analytical skills (Keynote, Excel, etc)
  • Experienced in campaign analysis

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