Marketing Executive - Solihull, United Kingdom - PRIMIS Mortgage Network

Tom O´Connor

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Tom O´Connor

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Description

Job Profile:

Marketing Executive

Part of LSL Property Services plc, PRIMIS Mortgage Network are the largest Mortgage and Protection Network in the UK with some 950 firms as business partners and approaching 3000 advisors working alongside us.


PRIMIS offer world class support to our partner firms nationally through a multitude of support services which include our extensive Marketing team whom are located in the
PRIMIS HQ on the Birmingham Business Park, B37.


A split of home / office working is available - 2 days home / 3 in the Solihull office.
We are keen to recruit a
Marketing Executive into our existing well established Marketing team.


Role Purpose:


Producing engaging copy for a range of purposes, channels and audiences to drive campaigns via a range of platforms such as WordPress and HubSpot.

Ensure PRIMIS Mortgage Network continue to offer an engaging digital presence and publications to support campaign objectives.

Support the wider campaign and communications team.


Key Accountabilities of the role:


  • Produce content for a range of marketing materials, audiences and purposes, performing research where needed and ensuring correct approval process is followed.
  • Monitoring web ranking for targeted keywords/phrases using rank software to identify areas of required SEO focus
  • Using SEO best practice and keyword research to produce written product content, regular blog posts and website articles in line with
  • Managing content across the website and liaising with the Multimedia Executive to implement website functionality improvements
  • Report regularly on key metrics and analysis to ensure objectives and strategy is achieved, and key trends are identified and utilised in team intelligence. Identify key successes and challenges to redirect activity accordingly.
  • To undertake any additional adhoc duties including database updates etc, as well as support the wider team when necessary in order to support the business in achieving its overall objectives. Due to the nature of deadlines within the team, this may require work outside standard hours

Ideal Experience and Knowledge:


  • CIM qualified (or equivalent)
  • HubSpot system (or equivalent)
  • Good working knowledge of all Office products (Word, PowerPoint, Excel)
  • A solid understanding of utilising SEO best practice
  • Experience in creating and running Google Advertising campaigns
  • Experience in analysis and reporting on Google Analytics
  • Excellent communicator with colleagues, customers and third party agencies
  • Time management, planning and prioritising
  • Stakeholder management
  • Excellent copywriting, editing and proofreading skills
  • Minimum 5 years' demonstrable experience in similar role

Work pattern - Mon - Fri / 9am - 5pm


Salary - £28,000 - £30,000 negotiable DOE
We are an equal opportunity employer and value diversity at our company.

We do not discriminate on your background or needs, if you require any adjustments to make the recruitment process easier please let us know.

LSL Property Services are dedicated to protecting your data - our Recruitment Privacy Notice can be viewed on the LSL Careers website

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