Marketing & Communications Lead - Aberdeen, United Kingdom - Wood Group Pratt & Whitney Industrial Turbine Services, LLC

Wood Group Pratt & Whitney Industrial Turbine Services, LLC

Verified Company

Aberdeen, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Wood is recruiting a Marketing & Communications Lead for a fixed-term contract of 12 months, the roleholder will join the Business Unit (BU) marketing and communications team.

In this role, the Marketing & Communications Lead will build meaningful relationships with stakeholders and develop a deep-rooted understanding of the business in order to deliver imaginative, impactful, tailored and timely content in support of internal and external communications campaigns.

The role demands a highly motivated, strategic and engaging individual able to develop and deliver compelling content that drives engagement internally and builds, safeguards and enhances Wood's external reputation.

This is a multi-faceted role that requires a considered and adaptable individual who can develop and manage global internal and external communications plans in support of BU business objectives and global campaigns.

With excellent stakeholder relationships, they will be a trusted advisor in all aspects of communications, external affairs and issues management.

RESPONSIBILITIES

Key accountabilities and responsibilities include:

Support the delivery of impactful, communications campaigns that drive employee engagement, customer value, leadership engagement and stakeholder understanding.

Own, develop and support delivery of the Business Unit internal communications calendar (e.g. leadership engagements, townhalls, Yammer channels, executive visits, etc), measuring success, and continually evolving and innovating to increase engagement

Work with internal and external stakeholders to influence the planning, design and delivery of communications content that is both fit for purpose and inspiring.

Support BU Executive President and BG Presidents with external profile enhancement via impactful social media guidance and planning

Promote Wood in key growth markets/regions (in line with business objectives) via relevant award entries

Monitor, shape and coordinate BU contribution to Wood's social media strategy and channels

Work together with BU Communications peers to ensure consistency, alignment and coordination in internal and external communications

Support the management of Business Unit specific reputational issues and support the emergency response process

QUALIFICATIONS
University degree or equivalent in a marketing, communications or related field

Knowledge, skills and experience:

Good level of experience in a communications and/or marketing role, preferably within the energy industry but not critical. Associated experience in agency, journalism, copy writing deemed equivalent

Knowledge of communication methods and channels relevant to a large, complex organization, with demonstrable experience using a multi-channel strategy

Content development, creative writing, concept development and examples of published work

Experience in campaign delivery and measurement

Knowledge of market and industry issues and trends.

Event planning and delivery

Clear understanding of reputational risk and appropriate mitigations and response

Personal Attributes:

Highly creative thinker and problem solver with a keen eye for detail

Excellent presenter and persuader

Enthusiasm, can-do attitude and energy

Good organizational skills with the ability to work on multiple projects concurrently and take responsibility for project delivery

A team player with the ability to guide and influence with excellent articulation skills

Capable of time and priority management, and ability to work under pressure.

Excellent interpersonal skills and ability to interact with large section of the business and influence decision making and direction.

Ability to:

Write impeccable content.

Foster trusted, open and honest relationships within the business.

Develop strategic and engaging marketing and communications solutions across a variety of channels.

Ensure the integrity of the information distributed across all channels