Insight Executive - London, United Kingdom - Sainsbury's

Sainsbury's

Verified Company

London, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Location

Holborn Store Support Centre, Sainsbury's Supermarkets Ltd 33 Holborn, London, EC1N 2HT

Hours

Fulltime

Contract-Type

Permanent

Salary

Competitive Plus Benefits

Areas of business

Marketing

Closing date

2024/05/04 12:00:00

Duration

6 months

Job ID
We'd all like amazing work to do, and real work-life balance. That's waiting for you at Sainsbury's. We're one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale.

We move a lot faster than you'd think too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability.

More people shopping with us each week means more interactions. And thanks to data insight, we understand customers in a way that almost nobody else does. We work alongside incredible brand partners and the best agencies around.

So if you have a passion to learn, grow and experience new teams, come and explore it all with us.

Division / Dept
Insights / Marketing

Location
Holborn store support centre / Home

Reporting to
Insight Manager - Trading Business Partner

In a nutshell

This is a core part of the Food Insights team within the Insights team, working to create, collate and compile complex and varied sources of data and research in order to inform key business decisions at a Category and Business Unit level from a customer and market perspective.

It is responsible for working with stakeholders as a business partner, ensuring that the customer is at the heart of our decision making.

Specifically, this role will work closely with the Customer Insight Managers and across the wider Insight team, to support on key Category and Business Unit projects for the relevant stakeholders and help disseminate our data & insight across the business.

Primary stakeholders will be the Product/ Packaging/Innovation team but may also include Trading & Marketing on occasion.

What you need to do

This role will play an important role in the Trading Business Partner Insight and wider Insight teams, combining our existing tools and sources of data with additional quantitative and qualitative primary research to bring a customer perspective to key business decisions.

Specifically, the Insight Executive - Own/ Future Brands Business Partner role will focus on:
Working with the wider Trading Business Partner Insight Managers & Trading stakeholders to understand key priorities for the Categories/Business Units that need research and insight support

Leading on smaller analytical and research projects and supporting the Trading Business Partner Insight Manager on larger projects (often with external agencies and our internal analytics team-ADA) to combine existing knowledge, data (often bespoke) and primary research from our various sources in order to answer key customer questions.

There is a heavy reliance on data and a significant number of these projects are likely to be tactical and will require delivery to tight deadlines.

Encouraging the use of customer insight across the teams within the relevant Categories/Business Units by training and embedding self-service tools (e.g. Sainsbury's Insight Platform (SIP), Lettuce Know (CSAT))

Using self-service tools to carry out more complex tasks than are readily self-servable to the Trading teams directly (e.g. SIP, Lettuce Know (CSAT), Attest, YouGov, Kantar/Nielsen)

Supporting the development and embedment of new tools, reports and data sources within the Trading Business Partner Insight and wider Insight team as well as with Trading stakeholders

Supporting a broad range of Trading stakeholders to interpret customer and market data

Projects will depend on the priorities of the Categories/Business Units and the Trading Business Partners Insight team

What you need to know
This role is key in ensuring our business makes smarter decisions by knowing customers better than anyone else so will need to:
Influence broadly across the business (with a range of stakeholders up to SM level across Trading)

Think proactively and working in a hypothesis-led way to break down complex problems and land action-focused answers with the Trading teams using the tools and time available in the most effective way

Understand, challenge and analyse data, whilst stepping back to bring clarity to decisions

Excellent knowledge of excel ideally including how to create dashboards and complex data manipulation and analysis

Understand how to bring together varied sources of first and third party data, working closely with a variety of agencies

Specifically, for the Trading Business Partner Insight Executive role, you need to have strong analytical skills, including being comfortable with large and complex datasets, as well as a good understanding of analytical approaches, research methodologies (qual & quant) and briefing agencies