Head of Performance Marketing - Greater London, United Kingdom - Salt Recruitment
Description
Develop, owning and managing the marketing budget, and deciding on the optimum spend allocation across countries and channels (PPC, SEO, Display, RTB, Paid Media and Analytics),- Monitor, automate performance of each marketing channel; driving opportunities for improvement via constant experimentation.
- Ensure a product and customer centric approach to marketing
- Ensure all campaigns have clear, shared and understood goals and measurements in place
- Analyse and produce clear, regular and accurate data on all online marketing activities
- Collaborate with our MarTech Product and Tech teams to continuously improve our operation
- Own and develop our paid Marketing strategy with the Digital Growth director
- Lead, scale and improve a team composed of internal staff and agencies
- Work with the Finance teams to measure profitability and incrementally of our digital marketing budgets
Job Information:
- Job Reference: JO
- Salary:
- Salary per: annum
- Job Duration:
- Job Industries: Biddable Media & PPC Jobs
- Job Locations: Greater London
- Job Types: Contract
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