Influencer Executive - Manchester, United Kingdom - THG

THG

Verified Company

Manchester, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

THG is a fast-moving, global technology business that specialises in taking brands direct to consumers.

Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.

We're powered by a global team of over 10,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it's this DNA that has supported our incredible growth.

We're always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey.

So, if you're ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.

THG Nutrition
Myprotein, THG's largest brand.

You will find an unrivalled passion from the staff in Myprotein, whose dedication over the years have turned it into market leader in multiple territories globally.

Myprotein, from production through to PR, is a large single unit working consistently to deliver rapid growth in a fast moving industry.

Innovation, creativity and resourcefulness are common characteristic of the staff across all departments in this ever expanding team.

MP is Myprotein's clothing business, we're relatively new, we're ambitious and growing fast We need a talented team player to develop and execute our partnerships strategy with a focus on building strong relationships with leading fitness influencers, gyms and sports communities.

About The Role

Working within the MP Clothing team, the Influencer Marketing Executive will work alongside the rest of the Brand team and central Influencer team to deliver successful influencer outreach, onboarding and support with marketing campaigns for MP Clothing.

Responsibilities will include but not limited to:

Support the influencer performance lead on the channel performance, including commercial KPI's, budgets & Targets
Implement and optimize Influencer strategy across the lifestyle & wellness division.
Support the growth and development across the nutrition category portfolio, including Myprotein, Myvegan, Myvitamins, MP activewear
Use tools including Tableau, Google Analytics, Excel & PowerPoint to analyse and report on influencer performance for internal and external stakeholders
Negotiate and manage influencer contracts to build long term relationships with clear deliverables matching the influencers profile
Support the brand team on creative approaches to influencer campaigns and concepts that are integrated to the wider plans for the brand
Through analysis, review methods for optimising performance and capitalising on investments.

Requirements:

6 months experience in influencer marketing and/or marketing roles
An interest in the commercial aspect of influencer marketing, with proficiency in Excel and general data handling
An interest in the athleisure, fitness, nutrition and overall health industry
An understanding of how influencers can play a key role in building brand awareness, affinity, content creation and driving commercial value for brands
Knowledge of both current and emerging global platforms including but not limited to Instagram, Facebook, YouTube, TikTok etc.