Email and Marketing Automation Specialist - Oxford, United Kingdom - Oxford Summer Courses

Tom O´Connor

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Tom O´Connor

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Description

Published at:
Oxford Summer Courses, a Bridgemark company


Oxford Summer Courses is part of Bridgemark Education, founded by two school friends and Oxford graduates who wanted to open up exceptional educational journeys to more people.

In 2021 we ran COVID-compliant in-person courses. Our approach is based on interactive teaching, growth mindsets, small group learning, and tutor autonomy.

We channel our passion into making a positive impact on our surroundings whether that be our students, the wider community or the environment.

Applications are open for 2023 courses.


Job Description:


  • Job Title:
  • Location:
Oxford

  • Reports to:
Marketing Manager

  • Reports to you:

Pay rate:
£21,000

  • Contract type:
Permanent, part-time (0.6 FTE

Main duties and responsibilities

  • Building out accurate, complex workflows to cater to different audience behaviours and optimise conversions
  • Creating and tailoring content and assets where needed e.g. data capture forms, landing pages, surveys, images, etc
  • Continuously testing and improving workflows, campaigns and campaign assets to optimise results
  • Reporting on the effectiveness of marketing campaigns using Hubspot analytics
  • Taking ownership for data quality in Hubspot, ensuring unengaged contacts are removed and GDPR compliance is maintained at data capture points and beyond
  • Building customer insight through testing and providing feedback so this can be used in other marketing initiatives
  • Contributing ideas to wider content marketing initiatives and collaborating with the wider marketing team

What is in it for you:

  • Training and professional development
  • Flexible working and Hybrid Working arrangements
  • 25 days annual leave (pro rata)
  • Strong team culture with regular social events
  • Company bonus (pro rata)

Practical details:


  • Start: September 2023
  • Location:
Central Oxford with hybrid working arrangements available

  • Contract type:
Permanent, part-time (0.6 FTE)

  • Salary: £21,000
Person specification


Minimum requirements:


  • 2 years experience in marketing automation
  • Excellent copywriting skills
  • A driven, proactive mindset
  • Flexible and able to adapt in a fastpaced environment
  • Enthusiastic, organised and collaborative

Desirable attributes:

- campaign management

  • Good working knowledge of Salesforce/Hubspot integration
  • Marketing qualification e.g. CIM
Selection process
Application Deadline: 31st July 2023

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