Vendor Marketing Manager - Harrogate, England, United Kingdom - CMS Distribution

    CMS Distribution
    CMS Distribution Harrogate, England, United Kingdom

    1 week ago

    Default job background
    Description

    Vendor Marketing Manager

    Join our team at CMS Distribution, a leading specialist distributor supplying business and consumer technology products. We are seeking a passionate Vendor Marketing Manager to lead and oversee the development of vendor marketing plans based on market analysis, account priorities, and commercial objectives.

    This role will involve promoting our marketing services and pitching to leading tech brands to execute campaigns that enable business growth. Using analytics and communication with our sales and account managers, you will identify improvement opportunities to maximize ROI and address commercial challenges.

    Key Responsibilities

    • Strategic Planning: Develop fully integrated strategic plans with vendors to drive commercial targets.
    • Campaign Execution: Write briefs and set expectations to ensure campaigns are delivered on time and within budget.
    • Marketing Budget Management: Manage all marketing budgets with PMs and the Account team to ensure maximum exposure and ROI.
    • Quarterly Planning: Develop and align quarterly marketing plans with key strategic partners.
    • Vendor Collaboration: Identify opportunities for vendor collaboration and involvement in CMS-led marketing strategies.
    • Internal Alignment: Ensure alignment with internal stakeholders for fully integrated campaign execution.
    • Performance Targets: Meet vendor income targets each quarter.
    • Relationship Building: Build relationships with customers to influence execution and unlock opportunities.
    • Partner Engagement: Develop strong relationships with partners, encouraging open communication.
    • Reporting: Report campaign plans clearly to the business.
    • Feedback Communication: Communicate feedback from channel partners to relevant stakeholders.

    Additional Responsibilities

    Campaign Management:

    • Channel Creative Alignment: Align channel creative with brand guidelines of CMS and partners.
    • Compliance Monitoring: Monitor activities to ensure partner compliance with plans.
    • Campaign Evaluation: Communicate campaign effectiveness and ROI evaluations.

    Stakeholder Engagement:

    • Internal Collaboration: Enhance internal collaboration with key stakeholders, commercial teams, and vendors.
    • Best Practices Sharing: Lead and share best practices within the Marketing team and organization.
    • Project Ownership: Own additional projects and relationships within CMS as needed.
    • Customer and Vendor Understanding: Understand customer and vendor needs by developing strong relationships at all levels.
    • Marketing Activities: Create and implement marketing activities to meet these needs in a timely and creative manner.

    Requirements

    Skills and Attributes:

    • Relationship Building: Ability to build and maintain strong relationships.
    • Influence and Persuasion: Influence, persuade, and handle objections.
    • Presentation Skills: Excellent presentation skills.
    • Travel: Ability to travel.
    • Commercial Acumen: Commercial ability to develop marketing plans, business cases, and ROI analysis.

    Qualifications:

    • Education: BSc or BA in a relevant field.
    • Experience: 3-4 years of B2B marketing experience.
    • Sales Experience: Sales experience is highly desirable.

    CMS believes that a diverse and inclusive workforce enriches and is integral to our success. We value diverse opinions and perspectives and welcome candidates from all backgrounds.

    Registered in England No. 2214562 | VAT No. GB125478505 | UK WEEE Reg No. WE/JB0057TS/PRO | IE WEEE Reg No. IE/00190/WB

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