International Digital Executive - London, United Kingdom - EssenceMediacom

EssenceMediacom

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Welcome innovators, initiative takers and instigators.

We are 8,500 of the world's leading media communications specialists, in 125 offices, across 100 countries.

We have a global client roster that's the envy of our peers. Adidas, Coca-Cola, Mars, P&G, PSA, Richemont, Shell and Sony to name but a few.

We help brands unlock growth through media.

We do this using our Systems Thinking approach to data, technology and creativity and design communication strategies that build brands and generate sales.

We're part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business.

All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently.

But the real secret to our success is simple (and not really a secret). It's our People First, Better Results philosophy.

We know that when we invest in our people, we'll deliver better results not only for them, but also for our clients.

We also know that talent comes in all shapes, sizes, genders and ethnicities. That's why our agencies are open environments that celebrate difference.

Do you want to work with smart, creative, enthusiastic people? So do we.

Welcome to EssenceMediacom

We're looking for a Digital Executive to work in the NBC Universal International team to focus on the exciting Content Group division.

They will be trained up in the planning, buying and optimising of pan-regional campaigns, client relationship maintenance, account coordination and digital strategy support for this major EssenceMediacom client.

The Team

EssenceMediacom have worked with NBCUniversal for many years and have continued to grow and evolve our relationship with this client starting with Universal Pictures Home Entertainment over 20 years ago.

The client is split across a number of business operations - Universal Theatrical (Cinema), Home Entertainment (Blu-Ray & DVD), New Media (Digital Movie Downloads & Rentals), Content Group (Blu-Ray & DVD), TV Networks (E, SyFy & Universal Channel) & Hayu (subscription VOD service).

The Digital Exec will join the NBCUniversal team working specifically on Universal's Group division.

This is a really exciting client who are responsible for the ever changing and unique documentary, indie & horror movies from Universal, as opposed to the mainstream tentpole titles.

The Role

Planning/Buying

Planning, buying and optimising of digital campaigns across multiple markets, multiple channels & platforms (IO, VOD, Google, Social, Amazon etc)
Campaign reporting, measurement analysis and insight driven innovation
Deliver regular detailed reports on the performance of campaigns, be able to identify insights from large data sets & provide recommendations to ensure the positive evolution of campaign performance is incorporated into new plans
Presenting media recommendations and reports to the internal team and clients
Assist in the identification of relevant publishers & platforms with the use of ComScore, & other research products
Support the planner, manager & director in all aspects of the planning and buying cycle

Account Co-ordination

Attend client meetings on a weekly basis for briefing & to develop client management and presentation skills
Respond to all requests, project briefs with speed, accuracy and enthusiasm within the agreed deadlines
Deliver efficiencies through the prioritisation of tasks and adoption of tools and processes
Ensure financial accuracy through the planning and buying process and reconciliation of spends
Management of the weekly media status tracking sheet with media plan details.
Own key reports including PCAs, competitive analysis and annual global campaign spend roll ups

Research & Insight

Compile research and insights for communications strategy on forthcoming campaigns
Gain a strong understanding and level of expertise with the full range of media research tools to identify audience opportunities
Distribute updates/reports to the wider team and client on media developments and emerging technologies

Skills, Behaviours and Experience Required