Social Media and Copy Writing Executive - Ashington, United Kingdom - Nigel Wright Group

Tom O´Connor

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Tom O´Connor

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Description
The Company

Role and Responsibilities
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Deliver useful and interesting content to position the business as experts:


  • Deliver high-quality, relevant content that educates our customers so they can make more informed decisions:
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Responsible for the day-to-day running of our social media channels:


  • Monitor trends around our community and content and produce new content to stay relevant with our customers:
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Audit the success of our content and make changes to future content strategy based on the results:


  • Prepare content for new product launches or marketing campaigns:
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Work with the Marketing Communications Manager to plan content 3-6 months ahead:


  • Produce high value gated content that can be used to generate marketing leads (MQLs):
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Produce content in different tones, tailored to different audiences, from technical white-papers through to fun social media posts:


  • Produce content for PR, print advertising and tradeshows when required:
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Provide copy for resources created elsewhere in the marketing team including product datasheets, online advertising copy and the website where required

Person Specification:
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Extremely confident writer with a relevant degree level qualification (English, Journalism etc):


  • Strong ability to deliver complex messages in a simple manner:
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The clarity to educate through "storytelling":


  • Must be goal and results driven:
- ** Full drivers licence due to location

  • Ashington**Benefits Package

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