Marketing Communications Executive - London, United Kingdom - Candidate Source - TEAM
Description
A highly successful and expanding online gaming business is looking for a Marketing Communications Executive to join its brand and communications team based in London.
This is a unique opportunity for someone looking to gain more experience in TTL campaignmarketing. The role offers hybrid working with 3 days in the office and 2 days working from home.Working directly with internal stakeholders and supporting the Marcoms Lead, as a Marketing Communications Executive your responsibilities will include:
- Delivering creative for digital and ATL campaigns
- Delivering the creative for all global digital product, brand, acquisition and retention campaigns across website, mobile / desktop programmatic, paid and organic social
- Initiating and managing the creative brief process for all markets including briefing copywriters, and designers, approving concepts, gaining approval from compliance/brief owner, organizing translations and supplying the final assets to brief owner
- Supporting the global campaign planning
- Delivering the market research requirements for the company brands in the UK and other markets as required
- Benchmark the company offline/online activity vs competitors
- Development and implementation of a UK player panel
- Defining the direct mail strategy for the upcoming year for Casino and Bingo and review results monthly
- Demonstrable experience working in a digital marketing role with a proven track record in communications
- Have worked in a multidiscipline promotion / advertising structure where digital channels are used to leverage and benefit from ATL campaigns
- Hands on experience of managing the endtoend creative process, primarily on digital promotion, and also direct mail campaigns
- Experience in directly working with marketing and creative agencies
- Excel and PowerPoint presentation skills
In return, you will receive a salary of up to £35,000 pa plus bonus, 24 days annual holiday, plus additional days after 3 years' service, free private healthcare, life insurance cover, pension, fun team socials and complementary fruits and snacks.
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