Pr and Media Officer - London, United Kingdom - McDonald's Limited

Tom O´Connor

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Tom O´Connor

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Description

The Opportunity:


Hybrid Working
This role is based in our East Finchley office working 3 days in the office and 2 days remotely.


The Opportunity

What will my accountabilities be?

  • Proactive and reactive first point of contact for local media engagement
  • Work with Red to develop and execute local media opportunities in the regions. Balancing franchisee priorities with the overall business priorities. A blend of corporate and consumer moments, aligned with our overall business plan
  • Seek out and secure proactive media opportunities to tell our story at a local level working with franchisees and restaurants to deliver these with a local voice
  • Manage franchisee expectations around media engagement focussing on those opportunities that will have the biggest impact
  • Support franchisees with media engagement providing media training where necessary
  • Review the development of regional media materials by Red
  • Build strong contacts across key regional titles with a strategy in place to engage
  • Track and share monthly highlights based on Gorkana
  • Support VPs North and South with media engagement locally
  • Out of hours Press Office support

What Team will I be a part?
This role is part of the Communications and Corporate Affairs team.


Who are my customers?

  • The wider department: reporting into Senior Strategic Communications Manager and alongside the Senior Corporate Communications Officer, and the wider comms team
  • Internal audiences: working with a range of departments across the business including Legal, Finance, Supply Chain, People, Marketing, Franchising
  • External audiences: media, consumers and stakeholders

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