Wyca Senior Marketing and Communications Officer - Bradford, United Kingdom - Bradford Metropolitan District Council

Bradford Metropolitan District Council
Bradford Metropolitan District Council
Verified Company
Bradford, United Kingdom

1 month ago

Tom O´Connor

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Tom O´Connor

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Description

Senior Marketing and Communications Officer (Mass Transit) PSC/C11mt

Grade K | £38,951 pa

Permanent / Full time (37hours pw)

Applications for part/time / job share will be considered.

Location Leeds - Hybrid.

Closing date - 09 April 2023

  • Do you want to work for an organisation that
    values you as an individual?:
  • An organisation that will
    support your professional development?:
  • What about an organisation that has
    Equality, Diversity and Inclusion at the heart of everything that it does?
  • How about an organisation that does
    all these things and more?:
  • Yes? Then look no further than the
    West Yorkshire Combined Authority
Listen to what our staff say on our 'Life at West Yorkshire Combined Authority' webpage.


Use your communications and marketing expertise to lead and shape one of the Combined Authority's most ambitious projects over the next 20 years.


We seek a highly organised, confident, enthusiastic, and innovative person to join the Combined Authority's Communications and Marketing Transport team to help make our vision of bringing a mass transit system to West Yorkshire a reality.


We are particularly interested in hearing from people with marcomms experience in the transport sector with significant experience in using behaviour change tactics and delivering large scale campaigns.


Our West Yorkshire Mass Transit Vision 2040 outlines our ambition to bring a new transport system for a greener, more inclusive and better connected West Yorkshire.

We want to find the right person who can develop an integrated and inclusive campaign against a backdrop of an always evolving project.


This is a diverse role, and you will have the opportunity to work with senior leaders across the whole organisation and our district partners to deliver a mass transit communications strategy.

In 2021 the £1.8bn devolution deal was secured for West Yorkshire.

This meant the first Mayor of West Yorkshire was subsequently elected, with Tracy Brabin taking up the post in May 2021.

The devolution deal and election of the Mayor has enabled us to start to drive up living standards for local communities while tackling the climate emergency and helping to deliver our commitment to become a net zero carbon city region by 2038.


To find out more about the work the Combined Authority is involved with take a look at our latest news stories.

***
The Role
Reporting into the Transport and Behaviour Change Communications and Marketing Manager, your key responsibilities will include:

  • Develop, plan, manage, deliver and evaluate integrated, multi-channel communications and marketing campaigns aimed at promoting the full breadth of the Combined Authority's agenda with a particular focus on delivering major transport systems
  • Target local, regional, national and international audiences covering corporate communications, marketing, digital marketing, PR, stakeholder communications, internal communications and project related activity.
  • Advise directors, senior managers, elected members, board members and stakeholders on how best to maximise strategic and tactical communications to achieve objectives.

About you
You will have the following key skills, education, attributes and experience:

  • Be a self starter, taking the initiative to achieve the goals set by the team's senior management
  • Have the knowledge and experience of successfully leading on and delivering fully integrated communications and marketing campaigns to a wide range of audiences
  • Be resilient and have the ability to work on competing demands to tight deadlines and overcome challenges to achieve objectives
  • Have excellent, adaptable communication skills with the ability to build positive working relationships with team members at all levels
  • A good understanding or experience of working on sustainable / large scale transport projects is desirable, but not essential.

Our offer
Alongside a competitive salary, we offer an excellent benefits package including:

  • 28 days annual leave (increasing upon years of service) plus bank holidays
  • Free travel on rail and buses across West Yorkshire with the MCard (Zones 15)
  • Generous employercontribution pension scheme
  • Flexible working practises with health and wellbeing initiatives to ensure you achieve the best work/life balance and career goals.
  • We have also recently undergone a major office refurbishment and have bright, airy, modern office space, with all latest technology, and just a twominute walk from Leeds Rail Station. We also have agile working options too if you would rather work from home some days, or another suitable location, as well as a generous flexitime scheme._
  • Have a look at our _
  • Employee Benefits webpage_
- to find out more._


To apply

11:55 pm on Sunday 09 April 2023

Further information
The Combined Authority is passionate about creating an inclusive workplace that promotes and values diversit
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