Social Media Executive - Chester, United Kingdom - Eclipse Marketing

Eclipse Marketing

Verified Company

Chester, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Key responsibilities in this role will be:
develop creative and engaging social media strategies
manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok and YouTube, adapting content to suit different channels
oversee, plan and deliver content across different platforms using our scheduling tools and social channels
create engaging multimedia content (and/or outsource this effectively) across multiple platforms
work with the PPC team to develop, launch and manage paid campaigns that promote clients' brands and offerings
form key relationships with influencers across the social media platforms
undertake audience research
manage and facilitate social media communities by responding to social media posts and developing discussions
monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
analyse competitor activity
recommend improvements to increase performance
set targets to increase brand awareness and increase customer engagement
work with clients to agree strategies, curate appropriate content, report on results and give recommendations
manage budgets for paid social media activities
Effectively manage time within the agreed retainer hours
educate clients on the use of social media and the latest trends in the industry

The role will be challenging but rewarding, as social media and the wider digital marketing industry is a continuously changing and fast-paced sector.

You'll usually be office based but may sometimes travel to meet clients or attend relevant networking events and conferences and some evening and weekend work will sometimes be required
SKILLS REQUIRED:
a solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
knowledge and understanding of algorithms and search engine optimisation
creative skills for contributing new and innovative ideas
strong communication and people skills for articulating ideas to colleagues and clients
excellent team working, collaboration and networking skills
organisational skills, with the capacity to prioritise and work across multiple projects and clients
project and campaign management skills
the ability to work well under pressure in order to meet deadlines
skills in data analysis and interpreting statistics
online community management and customer service skills to strike the balance between publicity and stimulating direct discussion with potential and actual customers
an eye for detail and the ability to work accurately
motivation and commitment

In return you can expect:
In addition to a comprehensive staff benefits package and a supportive working environment, there's loads of other cool stuff like:Free gym membership
Life insurance policy
Birthdays off
Access to remote GP, medical second opinions and mental health support and advice.
Free Pilates sessions
Mindfulness programmes
Deliveroo treats from the boss

So, if you are a hardworking, team player (with a good sense of humour of course) who feels that this is the next step in their career development, then let's talk - send your CV and a covering letter telling us why you think this role is right for you.

Job Types:
Full-time, Permanent, Graduate

Benefits: