Senior Content and Marketing Officer - Liverpool, United Kingdom - NFP People on behalf of NHS Charities Together

NFP People on behalf of NHS Charities Together

Verified Company

Liverpool, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Job description

Senior Content and Marketing Officer

This is an exciting time for the organisation, and we are looking for an experienced marketer and digital content lead to join our small and busy team and support our varied marketing and content needs across the organisation.

Position:
Senior Content and Marketing Officer

Location:
Remote/Hybrid Warwick Occasional Travel to HQ in Warwick

Salary:
£35,000-£38,000 per annum depending on experience

Hours:
Full Time (35 hours per week)

Contract:
Permanent

Benefits: 10% pension contributions, 28 days' annual leave

Closing Date:11th February 2023

Interview:

TBC

The Role:

You will be instrumental in helping us to develop and optimise our digital marketing channels - ensuring that we have a strong channel strategy and supporting content strategy to grow engagement and drive our business objectives.

You will also lead content production for our channels - using your expertise and creative skills to tell stories and drive engagement for our campaigns in a compelling, audience-first, and channel-optimized way.

Key Responsibilities
The main duties and responsibilities of the role holder are as outlined below:

Support the development and maintenance of the website
Update the website with relevant content and information
Lead on auditing the accessibility of their digital channels and putting accessible practices in place
Monitor and report on website performance and make recommendations on improvements and optimizations
Support other teams across the organisation with their web requirements
Respond to inquiries received via social media channels alongside Marketing and Communications Officer
Monitor and evaluate the performance of social media content and channels, and make recommendations for improvements,
Set up and manage paid social media campaigns where required
Work with Media Agency to support the set up of paid social media campaigns
Working with the Head of Marketing and Brand, produce a content strategy and plan for digital channels
Work closely with the Stories Manager to create storybased content for use across our digital channels
Put together digital comms recommendations and plans for various crossorg campaigns, including brand and fundraising
Manage the comms briefing process, ensuring teams understand and are following the process
Working flexibly, prioritising workload, and working effectively as part of a team.
Adhere to relevant legislation, best practice, policies, and processes including, but not limited to charity law, the fundraising regulator, GDPR, and professional codes and standards.

About you:

To be successful in this role The Senior Content and Marketing you will be a creative, analytical, and self-motivated individual, with a passion for content creation and excellent experience managing digital marketing channels

You will have:

Sound knowledge and demonstrable experience in social media content creation and scheduling
Experience supporting multiple projects in a complex environment
Experience in website content creation, development, and analytics (e.g., 'WordPress)
Experience in national fundraising campaigns and marketing of events
Excellent copywriting skills with the ability to create an engaging long and shortform copy
Knowledge and experience with Adobe Editor, Canva, or other design software
Reporting and digital analytical skills and software experience
Experience in working in a team to support the delivery of team objectives.
Knowledge and experience of digital community platforms/community forums

About the Organisation
NHS Charities Together is the national, charity caring for the NHS.

Working a network of over 230 NHS charities based in hospitals, ambulance trusts, mental health trusts, community health trusts, and health boards across the UK, they provide the extra support needed for NHS staff, patients, and communities so that everyone can have better healthcare.

Please provide your CV and if selected and a supporting statement outlining how you meet the job description and person specification via NFP People.

The supporting statement should be no more than 2 sides of A4.

The recruitment pack is attached.