Head of Marketing – Luxury Brand – London - CVUK

    CVUK
    CVUK London

    22 hours ago

    Description

    We are seeking a visionary, commercially minded Head of Marketing to drive the strategic direction of our brand. This role will oversee all marketing functions - from brand and product campaigns to PR, digital, content, and partnerships - ensuring consistent and inspiring storytelling that builds long-term equity and fuels growth.

    Key Responsibilities

    Set the overall marketing strategy, aligning brand, product, and seasonal activity with business objectives.

    Lead and mentor the marketing team across PR, social, content, influencer, and creative streams.

    Build and execute fully integrated campaigns across owned, earned, paid, and organic channels.

    Define and strengthen the brand voice, ensuring consistency across every touchpoint.

    Oversee influencer and partnership strategy, including talent collaborations and brand ambassadors.

    Monitor performance, analyse results, and refine campaigns to maximise ROI and customer engagement.

    Act as a key stakeholder in shaping commercial decisions, contributing to overall business growth.

    What We're Looking For

    7+ years' experience in senior brand or marketing roles within fashion, beauty, lifestyle, or luxury.

    Proven track record leading multi-channel strategies across PR, social, content, and influencer.

    Strong leadership skills with experience managing and developing high-performing teams.

    Creative and strategic thinker with an instinct for brand storytelling and consumer insight.

    Commercially astute, data-driven, and results-orientated.

    Comfortable in a fast-paced, entrepreneurial environment.

    What We Offer

    Hybrid working model: 3 days per week, 1 day remote.

    Private medical insurance.

    Gym membership.

    Staff discount.

    Competitive holiday allowance plus bank holidays.

    Non-contributory pension scheme.

    Opportunity to shape the marketing vision of a fast-growing, premium brand.

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