Marketing Manager - Birmingham, United Kingdom - Workstreet

Workstreet

Verified Company

Birmingham, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Marketing Manager

£50,000 to £55,000 Basic salary Plus Bens

Birmingham

Our client an innovative business has a history spanning over for over 80 years and has taken the industry by a storm with their products.

To support their growth, they are searching for a Marketing Manager to join the team. If you're ready to get stuck-inwith a diverse Marketing role, this could be the next opportunity for you.

What we are looking for:

Minimum 5 years experience as a marketing manager ideally in a product related sector.
Marketing degree or related.
Knowledge of WordPress, paid advertising, Google Ads (previously AdWords) & Google Analytics or similar platforms
Knowledge of SEO optimisation
Commercially astute, defining and monitoring measures of commercial success and responding to market trends.
An analytical brain understanding statistical information is a key element of this role and the person will be expected to report and deliver departmental reports, finding answers in the data on a monthly / weekly basis
Practical handson approach to working.
Experience in challenging the norm and being a role model for marketing excellence.

Main Duties

Develop and implement Marketing Strategies on behalf of the 4 revenue generating areas of the business.
Take ownership of brand management and corporate identity
Create and manage marketing campaigns aligned to wider sales activities.
Create Content all marketing related collateral (online and offline).
Using analytical insight, identify ways in which customer experience can be improved.
Manage the planning and implementation of promotional campaigns and lead generation.
Ensure all marketing activities are carried out within the requirements of GDPR Regulations.
Be the marketing and customer voice within the business which will involve working collaboratively with other teams within the business
Continue to develop internal communication initiatives including but not limited to; employee engagement and employee retention.
Manage external supplier / stakeholder relationships, such as 3rd party agencies to ensure the successful and cost

- effective provision of services and marketing objectives.

To record and report key performance information as deemed necessary or requested.
Work with all other Departments of the Company to maximise harmony in working relationships and practices;
Always seek to increase knowledge about the business the Company carries out.
To attend and actively participate in any training, on site or off as reasonably requested by the company.
Carry out any other duties which the Company feels you are capable, e.g. supporting other staff positions either day to day or in holiday/absence situations;