Sponsorship Manager - London
1 month ago

Job summary
The Partner Lab Sponsorship Manager will work closely with their respective Partner Lab Sponsorship Lead, Sponsorship Executive and wider Partner Lab Team to ensure that all revenue targets are achieved and maximised.
They will manage sales and all aspects of Channel 4 & Partner Channel sponsorship deals and campaigns, collaborating with agency and client teams as required.
This role involves the sale and delivery management of linear, digital, and social components in each agreement as needed.
Assist the Partner Lab Sponsorship Lead and other relevant wider team members in the day-to-day sales of sponsorship opportunities (and related products, e.g. IP, licensing off-air exploitations) across all platforms.
Manage day-to-day relationships with key mid-senior level agency and client contacts
Pro-actively and confidently pitch high profile, multi-platform sponsorship deals.
Develop campaign reporting tools and collateral, managing external parties.
Provide research & insight to support sales collateral.
Manage the delivery of all contractual and administrative duties related to sponsorship deals.
Develop and create best-in-class materials to support the sale of sponsorship properties. To include presentations, supporting materials, one-pagers etc.
Advocate and champion multi-platform Sponsorship both externally and internally.
Be the expert, keeping up with industry trends. Be able to speak eloquently and informatively on your area of expertise to educate and inform customers.
Managing the impact of schedule of changes across editorial content and ensuring no key deadlines and delivery metrics are missed.
Liaise with in house specialists to ensure contractual delivery and follow up any discrepancies within campaigns.
Responsibilities
- Assist the Partner Lab Sponsorship Lead and other relevant wider team members in the day-to-day sales of sponsorship opportunities (and related products, e.g. IP, licensing off-air exploitations) across all platforms.
- Manage day-to-day relationships with key mid-senior level agency and client contacts
- Pro-actively and confidently pitch high profile, multi-platform sponsorship deals.
- Develop campaign reporting tools and collateral, managing external parties.
- Provide research & insight to support sales collateral.
- Manage the delivery of all contractual and administrative duties related to sponsorship deals.
- Develop and create best-in-class materials to support the sale of sponsorship properties. To include presentations, supporting materials, one-pagers etc.
- Advocate and champion multi-platform Sponsorship both externally and internally.
- Be the expert, keeping up with industry trends. Be able to speak eloquently and informatively on your area of expertise to educate and inform customers.
- Managing the impact of schedule of changes across editorial content and ensuring no key deadlines and delivery metrics are missed.
- Liaise with in house specialists to ensure contractual delivery and follow up any discrepancies within campaigns.
Skills
- Demonstrated ability and experience in successfully managing the delivery of several projects simultaneously.
- Experience in engaging and building relationships with media agency contacts and direct clients from a mid-senior level.
- The role requires a clear understanding of broadcast, digital, and social sponsorship.
- Must be a proven first-class presenter, relationship manager, and negotiator.
- Comfortable working in a pressurised, fast-paced, and high-value environment.
- Understanding of the broadcast commissioning process and the technical rules that impact TV, e.g. OFCOM code, BCAP/ASA regulations and Clearcast
- The role requires excellent personal organisation and project management skills, meeting and exceeding agreed revenue targets.
- Demonstrates exceptional standards in their work and consistently exhibits outstanding attention to detail.
- Ability to work closely with a Partner Lab Sponsorship Lead to understand and exploit all potential avenues to maximise revenue.
- Selling and upselling of sponsorship, to include the wider Channel 4 sales portfolio.
- Managing the delivery of a deal once sold, constantly meeting customer expectations and needs.
- Driving Reputation of Channel 4 through engagement initiatives that either deliver strategically for the business or help drive customer interaction & awareness of Channel 4.
Job description
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