Product Marketing Manager - Manchester, United Kingdom - FOCUS 5 RECRUITMENT LTD
Description
Focus 5 Recruitment is looking to recruit a Product Marketing Manager to join our client, a disruptive tech start-up based in Manchester City Centre.
You'll work with an award-winning marketing team, pushing a game-changing SaaS product to market. This isa brand-new role with a huge opportunity to make a difference and see the impact of your efforts.As the Product Marketing Manager, you will:
- Develop product positioning and messaging for the client's tech solutions
- Own the Go-ToMarket strategy and communication plans with customers and prospects in the UK and US
- Manage the client's Customer Hub assisting with elearning content for Customer Success and the development of the customer elearning portal.
- Create product collateral, ensuring that all messaging regarding the product is accurate and compelling
- Work closely with the product team on content creation specifically about the product, including web page content, videos, blog posts, slide decks, battlecards etc.
- Competitor product (and brand) analysis.
- A minimum of 3 years of experience in a B2B product marketing role, ideally within a scaling SaaS / tech business
- Experience in creating and delivering successful GTM product strategies
- Strong English writing skills
- Experience with data and market analysis
- Experience of working with B2B sales teams to build relationships and capture requirements, as well as technical teams
- Flexible and readily adaptable able to quickly shift priorities and multitask in a fastpaced environment
- Confident with Microsoft Office and ideally Adobe Creative Suite
- Basic video editing (for product demo walkthroughs) experience would be a plus
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