Head of Marketing - Cambridge, United Kingdom - Reuben Sinclair

Reuben Sinclair

Verified Company

Cambridge, United Kingdom

2 weeks ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

**About the Fintech company:Our client are a B2B Fintech start-up specialising in payment solutions. Rapidly growing and having raised a large seed funding round, they now seek a Head of Marketing to join the team. With exciting plans scheduled for 2023, this is a brilliant time tojoin this collaborative start up and make a real impact to their successes.

**About the Head of Marketing role: The Head of Marketing will help deliver on ambitious growth plans as it moves into significant funding rounds and product launches. Working directly into the CCO, the Head of Marketing will be responsible for executing marketing activities in support ofthe board-defined commercial strategy and all resulting GTM initiatives.

Support in the development, validation and execution of GTM plans aligned with overarching commercial strategy
Creation and delivery of overarching marketing plans
Creation and management of budget
Agency and third party selection, briefing and management (where strategically needed)
Creation of GTM specific campaign activity paid and organic; onsite and insocial
PPC and SEO
Creation of highly targeted Account Based Marketing campaigns
Management of company website, subsite and all social media channels
Overseeing the full content calendar
Organisation and attendance of target events

**About you as the Head of Marketing: - Fintech sector experience

Multidisciplined generalist marketing experience (digital acquisition/lead generation, social, brand)
B2B experience
Management experience
Payments/card issuing sector experience within fintech a bonus

**What's in it for you: - Flexible working allowance