Senior Campaigns - London, United Kingdom - Browne Jacobson

Browne Jacobson

Verified Company

London, United Kingdom

3 weeks ago

Posted by:

Tom O´Connor

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Description

Vacancy details:

Senior Campaigns & Communications Executive:

Vacancy type

Specialist

Level

Business area

Support

Duration

Permanent

Hours

Full time

Location

Birmingham, Manchester, Nottingham, London

Reference number

HM010823

Job title

Senior Campaigns & Communications Executive

Team

Client & Marketing

Vacancy owner

Helen McPake

At Browne Jacobson, we've always worked across business and society, and this expertise sets us apart. Social and environmental impact are at the top of our business agenda. We champion fairness, make the complex simple and forge connections between clients to find creative solutions. This is how we improve outcomes for every person, community and business we serve.

With offices in Birmingham, Cardiff, Dublin, Exeter, London, Manchester and Nottingham, we're a UK & I based law firm with an international reach

Our sectors include:

health; real estate and construction; education; energy and infrastructure; financial services; government; insurance; manufacturing and industrials; and retail, consumer and logistics.

We nurture talent at all levels and from every background and celebrate what makes people individuals.

Law needs all voices to reflect the society it serves and we're working towards social mobility, diversity and inclusion in our firm - and our profession.

We strive to create meaningful personal and professional development opportunities and offer flexible working in support of a good work-life balance.

We focus on wellbeing and individuality, so that all our people can thrive.

What is the working practice for this role?
The firm operates a set of core principles that guides our working practice. It's called 'One Firm, Wherever You Are'.

You might have enjoyed working from home and would like to split your time between there and the office/ other work locations.

Others may be eager to return to the office on a more regular basis.

We believe that a regular level of in-person contact is an important way to build connections with your colleagues, enhancing knowledge and idea sharing and enabling all of us to benefit from the vibrant office culture Browne Jacobson has to offer.

Our expectation is that,
on average, you'll work from home for no more than three days per week, with the remainder of your time either spent with your colleagues in the office or working from other locations as work demands dictate, e.g.

courts, client offices, conferences etc. This is an average expectation over time and we know that there will be variations from week to week.

Equally, there will be individual circumstances in which a different pattern of work is needed, for example as an agreed reasonable adjustment for colleagues with a disability or long-term medical condition.

We believe this approach:
- fits with our values and personality;
- will enhance our performance through greater flexibility;
- advances our ambitions as an inclusive employer - helping you better balance work and family/life commitments;
- offers opportunities to reduce our carbon footprint (travel, office services etc.), a key ambition underpinning our corporate sustainability plan.

Why is this role important and how does it fit into the team, department and wider firm?

This is a key role in the firm's PR and Communications team that will help scope, design, deliver, and drive forward highly impactful, creative, and audience-specific marketing communications, content, and campaigns across all areas of the firm that bring our brand positioning to life and support our internal clients in winning new work.

They will help to implement firmwide, strategic, well-researched, multi-channel campaigns, collaborating with internal clients and the wider Client & Marketing (C&M) function.

The role will also lead on working closely with the Business Development team to support specific target market group (TMG) campaigns, assisting in the planning and delivery of those campaigns, and advising on best practice.

What does the role actually involve?

Campaigns:

Contribute creative ideas to marketing campaigns by conducting research and analysing data to identify and define audiences and support the planning process.
Responsible for best practice and initial scoping of new campaigns ensuring that they fit within the overarching marketing strategy for the firm and that they can be resourced and supported appropriately within the required timeframes.
Collaborate across BD & Marketing and with Key Stakeholders to produce and deliver effective marketing campaign plans. For example, ensuring current BD activity is integrated into campaigns as appropriate.
Ensuring that all campaign activity is communicated across the wider marketing group to maximise engagement and value.
Work with external agencies and other members of the marketing team to create appropriate assets required and manage any associated spend an