Senior Digital Marketing Executive - Borehamwood, United Kingdom - Cast UK Limited

Cast UK Limited
Cast UK Limited
Verified Company
Borehamwood, United Kingdom

3 weeks ago

Tom O´Connor

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Tom O´Connor

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Description

Senior Digital Marketing Executive

£Competitive+Benefits

Elstree

Role Profile


Enviropack, part of the Bunzl Catering & Hospitality Division, is one of Europe's leading suppliers of environmentally friendly packaging, offering an unrivalled range of diverse eco-friendly and compostable, biodegradable, recyclable products sourced fromethical and sustainable sources.

Operating from a distribution complex in Northwest London. Enviropack distributes products internationally, providing customers with ready stock products as well as bespoke packaging.


Responsibilities

  • Creating and managing content on all company websites
  • The researching, writing and publishing of blog and news content across all websites
  • The development and publishing of content for all social media channels including Twitter, Facebook, Instagram, YouTube & LinkedIn.
  • Owning relationships with our external digital marketing agency and monitoring the performance of paid digital marketing campaigns. Report on KPI's including ROI of campaigns, impressions, web traffic, leads generated and clickthroughs.
  • Optimising page content and design to give the best possible conversions from visits to enquires

Skills & Experience

  • Experience of using CMS (Content Management Systems) to publish content to websites.
  • Experience of working with Google analytics and SEO
  • Familiar with publishing content to key social media channels (Twitter, Facebook, Instagram, YouTube & LinkedIn)
  • Excellent copywriting skills the ability to produce clear, concise and compelling copy to succinctly summarise brand values and positioning.
  • Good project management skills able to manage multiple overlapping projects with varying leadtimes.


  • Creativity

  • Ability to produce original & innovative ideas within a structured content calendar across multiple businesses
  • Strong visual sense the ability to design and create eyecatching online promotions/banners.
  • Experience of using Magenta is desirable.
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