No further applications will be accepted for this offer, we have other related job offers that you can find below.

Marketing Lead - London, United Kingdom - Times Higher Education

Times Higher Education

Verified Company

London, United Kingdom

1 month ago

Posted by:

Tom O´Connor

beBee Recruiter

Description

Marketing Lead

Hybrid / London (2 days in the office)

Salary:
£55,000- 58,000, depending on experience

Times Higher Education (THE), the leading global authority on university performance, is searching for a motivated and driven individual to join their growing events team. THE's portfolio of events is a programme of worldwide activity, headed up by our flagship annual Times Higher Education World Academic Summit. This regular series of regional summits and forums brings together pre-eminent global thought leaders across higher education, research, industry and government to share best practice and innovation in the development and leadership of world-class universities and research.

We are looking for a
Marketing Lead, who's a strong, self-starter to join our busy Events Marketing department, to lead on the marketing and lead generation strategy for our World Summit Series of B2B events.

You should be a confident individual able to work and communicate with senior stakeholders and partners as this will be a core part of your role.

Responsibilities:

Lead on strategy planning; coordinating; implementing; and monitoring of marketing activities to drive attendee growth for our wide portfolio of events and generate partner and sponsor interest via lead generation activities throughout the year
Identify target audiences and create individual marketing plans, ensuring messaging is benefit led and speaks to the key audiences
Nurture strategic relationships with key event/media partners and stakeholders both internally and externally
Develop, deliver and maintain marketing materials (partner packs, case studies) to use as sales tools for the sponsorship sales teams.
Attend regular internal and external meetings to present marketing campaign results, providing insights and predictions on revenue and attendee targets
Maintain detailed event project plans, conduct regular checkpoints with deliverable owners, escalate risks and challenges appropriately, and ensure event is executed on time and on budget.
Generate postevent reports and insights for the commercial team to inform the strategic direction for future commercial events.
Copywriting, proofreading of marketing collateral, liaising with designers and subeditors
Manage 23 direct line reports effectively ensuring that they are delivering on the marketing strategies that they are responsible for

Skills and experience:

Proven B2B experience in a marketing role, ideally within global events
Previous line management experience
Confident and talented selfstarter who is able to hit the ground running
Commercially astute and entrepreneurial outlook
Ability to work to agreed deadlines, working well under pressure
Excellent planning and organisational skills in order to manage and prioritise workload
Excellent verbal and written communication skills, including spelling, grammar and proofreading, with the ability to tailor style and approach to suit a variety of global audiences
Interested in international higher education

MS Office essential

Word, Excel and PowerPoint
Educated to a degree level

No agencies please
-
THE are proud to be an equal opportunities employer. We recognise that we are all different. Great strength is born through different perspectives and experiences. That is why we are committed to our mission of creating an inclusive culture that enables our people to feel able to bring their whole selves to work. We are proud to be part of the Global Equality Collective and a mindful employer to help support THE achieve this._

Job Types:
Full-time, Permanent

Salary:
£55,000.00-£58,000.00 per year

Benefits: