Sales and Marketing Manager - High Wycombe, United Kingdom - Bucks and Berks Recruitment

Bucks and Berks Recruitment
Bucks and Berks Recruitment
Verified Company
High Wycombe, United Kingdom

4 weeks ago

Tom O´Connor

Posted by:

Tom O´Connor

beBee Recruiter
Description

We are looking for a passionate and dynamic Sales and Marketing Manager to join our client, a fantastic charitable organisation based in High Wycombe, committed to improving the lives of children.


Our client offers a fantastic working environment and unrivalled benefits including 31 days annual plus 8 bank holidays, continuous learning opportunities, with contribution towards relevant qualifications and CPD, free onsite parking, healthcare plan tocover health & wellbeing essentials, generous parental leave, pension and lots more.

Duties include

Sales & Account Management

  • Lead on income generation
  • Build the annual income forecasting and budgeting plans, setting sales targets and performance measures, analysing financial and sales data, and reporting on these
  • Reduce customer churn, looking at innovative ways to retain customers through delivery of excellent experiences and outstanding customer service
  • Take a proactive and creative approach to new business, actively seeking to expand existing networks and pursue leads with relevant people and organisations
  • Manage customer relationships from point of sale, providing exemplary account management throughout the customer life cycle
Marketing

  • Lead on the marketing strategy to support revenue targets and generate wider awareness
  • Build the profile of the charity in the local area, including local press, promoting to business communities, education organisations and liaising with intermediary organisations
  • Proactively pursue marketing and advertising opportunities, including attendance at sector events, on site events, placing adverts in magazines / literature, online listings, radio etc
  • Lead on the optimisation of digital content and SEO, as well as the implementation of Google Ads
  • Review insights data to improve digital experiences, increasing reach and engagement
  • Lead on market and customer research, running surveys and creating case studies
  • Champion the use of technology and data to support sales, account management, and marketing, building on initiatives across the organisation to evolve and roll out new systems
People Responsibilities

  • Lead an efficient and highperforming sales team, ensuring all areas of responsibility are run effectively, maintaining an excellent customer experience
  • Effectively linemanage and support the development of your team through regular 121s, reviews and annual appraisals, including working on their personal development
  • Encourage and motivate your team, assisting with mentoring and training where required
Skills/Experience

  • Creating and executing sales and marketing strategies, both B2B and B2C
  • Strong commercial and tactical sales and marketing acumen
  • Demonstrable track record in new business development, lead conversion and income stream diversification
  • Key account management, stewardship, and business retention
  • Increasing turnover through sales and marketing initiatives
  • Management and forecasting of income budget and targets
  • Delivering both traditional and modern digital marketing initiatives to support sales
  • Use of CRM systems, such as Salesforce, to manage accounts and provide insights
  • Website content management


As an equal opportunity's employer, Bucks and Berks Recruitment is committed to the equal treatment of all current and prospective employees and does not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity,race or ethnicity, religion or belief, gender identity, or marriage and civil partnership.

We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply.

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