SEO & Content Account Executive - Town Centre, United Kingdom - marketing at the mill ltd

Description

matm is looking for a talented individual to manage
SEO & Content activity for our clients, (primarily B2B construction services / plant rental sector at this present time)

• Have experience in working within web,
  SEO or content environment

- have a good understanding on
SEO best practices
- be experienced in writing quality, engaging content for web
- have experience in Web CMS systems such as WordPress
- will be able to work alone as well as collaboratively with creative and digital teams

• Analytically minded with ability to identify trends and patterns within data sets

Your primary role will be helping to create and optimise content for search engine results pages.


SEO Planning & Implementation of Activity (in conjunction with team)

• Full
  SEO site reviews
• Identify and brief technical improvements
• Image, CSS, security, and sitewide amends

• On page improvements

• Optimise existing pages with keywords, links, alt tags etc
• Generate new content targeted regular content and specific
  SEO content such as Geo pages. (AC will retain lead on setting tone and nature of written content). Will be a mixture of news pieces, product pages, long pages etc. Explore the use of AI generated content
• Google Business (citation) pages and Google Posts
• Backlinking analyse and implement program
• Broken Link Checks

Analysis and Tracking Obtain and understand crawl data

• Managing and generating keyword reports
• Add new keywords to reports
• Competitor evaluation and analysis of keywords
• Use of SEM RUSH / Nightwatch / Google Analytics
• AdWords evaluation and implementation where appropriate
• Deliver client reporting with actionable insights

Socials

• Content creation gaining approval from clients, growing audiences and measure outputs.
• Working collaboratively to produce engaging content

Account management as required
including AdWords / PPC management as required


Salary:
£22,000.00-£28,000.00 per year


Benefits:

• Company pension

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Town Centre

Telford:
reliably commute or plan to relocate before starting work (required)


Experience:

• SEO: 2 years (preferred)

Work Location:
One location


Reference ID:

SEO