Events Marketing Executive - Pease Pottage, United Kingdom - William Reed

Tom O´Connor

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Tom O´Connor

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Description

Role Overview


This is an exciting opportunity for an experienced, energetic, and creative event marketer to join our proactive team dedicated to delivering market leading events.

This hands-on role will require initiative and be accountable for the planning and implementationof exceptional marketing campaigns to drive high value delegates to our global on/offline events.

The role involves identifying key audiences within our relevant markets, alongside developing marketing strategies and campaigns to reach them.

You will look at innovative ways to promote our events through PR and partnerships to increase attendance to bothour on and offline events.

You will work with internal teams globally, including our inhouse digital marketing division. You must be results driven and able to manage multiple concurrent projects and deadlines.


Key Responsibilities:


  • Planning and delivering marketing plans for events.
  • Manage and grow our social media activities (Twitter, Facebook & LinkedIn)
  • Look at innovative ways to market our events outside of our readers
  • Produce digital marketing material (mailshots, banners) and track ROI
  • Work with external suppliers and partners (designers, printers, agencies etc.)
  • Work within a budget, and understanding the restraints
  • Develop new initiatives and implement across the events portfolio
  • Managing and segmenting data, identifying gaps, developing new data sources and implementing a data plan to support our event marketing and grow our reach.
  • Maintaining consistent brand & style guidelines across the portfolio of events
  • Continuously evaluate marketing activity effectiveness
  • Draft copy and manage design and print of event onsite printed programme

Required Skills and Experience:


  • Previous event marketing experience essential
  • Strong organisational skills and the ability to handle multiple deadlines
  • Excellent communication skills (written & verbal)
  • Strong attention to detail
  • Copywriting experience
  • Flexible, able to work under pressure and manage multiple projects
  • A selfstarter who can work individually and within a team
  • Ideally HTML experience and experience of Adobe Illustrator and Photoshop
  • Food, Nutrition, Cosmetics or Pharma experience is a plus
  • Ability to travel internationally to work onsite at events

Why work for us:


We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees.

Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees andbrands.


Company Benefits Include:


  • Competitive Salary
  • 25 days annual leave in addition to bank holidays
  • Contributory Pension
  • Life Assurance Scheme
  • Group Income Protection
  • Opportunity to participate in the Company's Agile Working Policy
We look forward to hearing from you.

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